Extremely well written and organized in an accessible way without talking down to the reader, drawing the reader in with its conversational, exploratory style. Provides a unique, brief set of conceptual tools (the five principles) that is pulled through the entire text to help make sense of the broader field of political communication. Excellent use of examples and case studies that illustrate major concepts, including framing and media effects.

A multi-perspective approach (political elites,...

The text offers a comprehensive and unique perspective on disaster risk associated with natural hazards. It covers a wide range of topics, reflecting the most recent debates but also older and pioneering discussions in the academic field of disaster studies as well as in the policy and practical areas of disaster risk reduction.

Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency perspective, the textbook is organized into four key parts, walking the student through the foundations of brand communication, communication planning, the different media channels available, and the process of preparing, presenting, and evaluati...