Analyse and address organisational challenges using real world examples Service Operations Management, 5th Edition, by Robert Johnston et al. is a market-leading text on service operations management and provides a clear understanding of how service performance can be improved in organisations. This textbook applies underlying theories to the real world challenges faced by service operations managers on a daily basis, by providing a diverse range of examples and illustrations. Each chapter p...

Translation of the author's Business plan op 1 A4.

Consumer behaviour, an introduction is a practical guide to the field of consumer behaviour. It provides insight into decisions people make when buying, using, and discarding products. Understanding what drives consumers and developing a deeper knowledge of their reasoning allows businesses to tailor their offerings and strategies to better meet customer needs. The greater the understanding of consumer behaviour, the stronger the connection that can be built.

The book introduces (future) prof...

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Earlier edition published as: Introduction to qualitative methods in psychology.

This custom product has been designed to help you succeed. It includes top-notch Pearson content written by renowned authors, plus amazing case studies and articles. Our team works hard with your school and professors to aid your studies. Get ahead now and give your education a boost!

This custom product has been designed to help you succeed. It includes top-notch Pearson content written by renowned authors, plus amazing case studies and articles. Our team works hard with your school and professors to aid your studies. Get ahead now and give your education a boost!