Learn from a rich compilation of case studies presenting key themes predicting future trends, illuminating issues that can be applied to practice, and providing a means for understanding important problems with greater clarity.

Our daily lives are permeated by the activities of logistics and supply chain, from food and clothing to doorstep deliveries. As these processes have the ability to significantly impact the natural environment, it has never been so important to develop and implement sustainable principles and practices. Sustainable Logistics and Supply Chain Management is an essential textbook for undergraduate and postgraduate students for understanding sustainability as it pertains to logistics operations.

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It is estimated that between 2 and 5 per cent of global GDP (over $3 trillion) is laundered by criminals around the world every year. Once thought to be a problem which only affected banks and the financial services sector, high profile cases, such as the recent leak of the Panama Papers in 2016, have thrust the issue into the public arena, and governments around the world are being forced to put robust systems and controls in place. Anti-Money Laundering offers a cost-effective self-developm...

Enhance your copywriting skills with psychology-driven techniques to create stand out copy that taps into consumer decision making and sells, using this second edition of the ultimate copywriting survival guide for the 21st century - essential to every marketing or creative professional's bookshelf. With many professionals now developing their skills on the job, it is notoriously difficult to benchmark successful copy. This book provides a step up for those who already know the basics of writ...

Fully grasp the core principles of logistics, distribution management and the supply chain, in addition to emerging trends and the latest technologies, with this definitive guide that offers clear and straightforward explanations. The Handbook provides practitioners and students with a complete, step-by-step overview of the many different aspects of setting up, managing and optimizing supply chains. Designed to offer a full appreciation of how supply chains are planned and operated, it is str...

Discover how to plan and implement successful marketing with this invaluable core textbook complete with in depth, integrated marketing elements throughout.

As modern warehouses continue to capitalize on cutting-edge technologies to maximize their role in the supply chain, understand how to successfully manage these warehouses with this bestselling book. The fifth edition of Warehouse Management is fully updated to include the most current information from across the industry. It also explores emerging technologies, like AI, robotics and automation and how they are shaping today's warehouse operations.

There are new real-world examples from compa...

The individual consumer now wields more power than ever before, with increased exposure to global cultures and media. This means that customer perception is now critically important and as such must occupy the heart of any brand. This provides a wealth of opportunities to work with and adapt to customers' motivations, but at the same time presents a series of challenges around retaining their attention and fostering positive relationships with them.

The secret of a brand's success often lies ...

Use advanced cultural insights to transform your marketing strategy and discover what you can do to make your process culturally intelligent and genuinely inclusive.

Fundamentals of Risk Management provides a comprehensive introduction to enterprise risk for students and risk professionals, with tools and tips, expert insights and coverage of key developments in an ever-evolving field. Effective enterprise risk management allows organizations to maximize opportunities and minimize uncertainty. Aligned with ISO 31000, the COSO ERM Framework and the UK's Orange Book, this guide covers the key principles of risk management and how to deal with the different ...