Successful businesses recognize that the development of strong customer relationships through quality service (and services) as well as implementing service strategies for competitive advantage are key to their success. In its fourth European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive Gaps model at the center of this approach. The new edition draws on the most recent research,...

Dit boek behandelt de geschiedenis van de bewegwijzering in Nederland tussen 1894 en 2019 in zijn algemeenheid, en de ontwikkelingen van de laatste 25 jaar in het bijzonder. Het boek is rijkelijk geïllustreerd met afbeeldingen.

Covers parallelism in-depth, with examples and content highlighting parallel hardware and software topics Includes new sections in each chapter on Domain Specific Architectures (DSA) Discusses and highlights the "Eight Great Ideas" of computer architecture, including Performance via Parallelism, Performance via Pipelining, Performance via Prediction, Design for Moore's Law, Hierarchy of Memories, Abstraction to Simplify Design, Make the Common Case Fast and Dependability via Redundancy

Cynthia Freeland explains why innovation and controversy are valued in the arts, weaving together philosophy, art theory, and many engrossing examples. She discusses blood, beauty, culture, money, sex, web sites, and research on the brain's role in perceiving art. This clear, lively book will engage the public, introductory students, and teachers in the arts.

Appropriate for both undergraduates and MBA students, Operations Management in the Supply Chain: Decisions and Cases, 8e is a guide to operations that takes a unique approach to decision making with a strong emphasis on case materials to put concepts into practice. It provides a balanced treatment of both service and manufacturing firms in a fully updated 4 color revision with modern real-world topics, more Connect content and case solutions. This is the first book to include cross functional...

Highly praised for its clear, straightforward approach, Statistics without Maths for Psychology 8th edition provides a comprehensive and accessible introduction to statistics and SPSS. This widely used and trusted textbook is packed with examples, activities and questions to help you to test your learning and deepen your understanding in a practical and manageable way. Statistics without Maths for Psychology, 8e, will help you to gain the confidence to apply statistical concepts and use SPSS ...

Communication in Everyday Life, Fourth Edition remains the only introductory communication book to explore fundamental concepts, theories, and skills aimed at helping readers apply the material to their personal and professional lives--with a thematic integration of the relational perspective and a focus on demonstrating its direct relevance to their own everyday communication. This book helps readers develop a strong foundation in communication concepts, theory, and research, as well as prac...