'Shoot all the bluejays you want, if you can hit 'em, but remember it's a sin to kill a mockingbird.'A lawyer's advice to his children as he defends the real mockingbird of Harper Lee's classic novel - a black man charged with the rape of a white girl. Through the young eyes of Scout and Jem Finch, Harper Lee explores with exuberant humour the irrationality of adult attitudes to race and class in the Deep South of the 1930s.

Usability Testing Essentials provides readers with the tools and techniques needed to begin usability testing or to advance their knowledge in this area. The book begins by presenting the essentials of usability testing, which include focusing on the user and not the product; knowing when to conduct small or large studies; and thinking of usability as hill climbing. It then reviews testing options and places usability testing into the context of a user-centered design (UCD).

It goes on to dis...

Since its initial publication eighty years ago, How to Win Friends & Influence People has sold over fifteen million copies worldwide. In his book, Carnegie explains that success comes from the ability to communicate effectively with others. He provides relatable analogies and examples, and teaches you skills to make people want to be in your company, see things your way, and feel wonderful about it. For more than eighty years his advice has helped thousands of successful people in their busin...

What's more important to a story: a gripping plot or compelling characters? Literary-minded novelists argue in favor of character-based novels while commercial novelists argue in favor of plot-based stories, but the truth of the matter is this: The best fiction is rich in both.

Enter Plot Versus Character. This hands-on guide to creating a well-rounded novel embraces both of these crucial story components. You'll learn to:

Create layered characters by considering personality traits, natural a...

?Wijsbegeerte is een betrouwbare gids voor een eerste of een hernieuwde kennismaking met de grote vragen uit de filosofie. Het boek is geen encyclopedie, geen opsomming van namen en standpunten, gevolgd door weer andere standpunten, die op hun beurt weer worden weerlegd.De auteurs vertrekken van één centrale vraag die als een rode draad door de hele tekst loopt: de vraag naar de verhouding tussen denken en werkelijkheid. Voor elk van de grote periodes uit de westerse filosofie wordt die vra...

The ultimate guide to visual storytelling! How to make the audience feel the story while they are reading the story. Using his experiences from working in the comic book industry, movie studios and teaching, Marcos introduces the reader to a step-by-step system that will create the most successful storyboards and graphics for the best visual communication. After a brief discussion on narrative art, Marcos introduces us to drawing and composing a single image, to composing steady shots to draw...

Keeping Faith in Practice is an addition to SCM's growing Practical and Pastoral Theology list. Most books in this field are written by authors from various Protestant backgrounds. Catholic teachers in this field are frequently asked by colleagues for suggestions of Catholic resources, and find themselves at a loss.

The central subject of this book is an exploration of how theology engages with the dimension of practice in the life of the Church and contemporary society and culture. The book ...

Jump into the HPLC adventure! Three decades on from publication of the 1st German edition of Veronika Meyer's book on HPLC, this classic text remains one of the few titles available on general HPLC aimed at practitioners. New sections on the following topics have been included in this fifth edition: Comparison of HPLC with capillary electrophoresisHow to obtain peak capacityvan Deemter curves and other coherencesHydrophilic interaction chromatographyMethod transferComprehensive two-dimensiona...

In Hello Everybody! a bestseller in his native Holland, Joris Luyendijk tells the story of his five yearsas a reporter in the Middle East. Young and inexperienced but fluent in Arabic, he speaks to stone throwers and soldiers, taxi drivers and professors, victims and aggressors chronicling first-hand experiences of dictatorship, occupation and war. But the more he witnesses, the less he understands and he becomes increasingly aware of the yawning gap between what he sees on the ground and wha...