For courses in Multivariate Statistics, Marketing Research, Intermediate Business Statistics, Statistics in Education, and graduate-level courses in Experimental Design and Statistics. Appropriate for experimental scientists in a variety of disciplines, this market-leading text offers a readable introduction to the statistical analysis of multivariate observations. Its primary goal is to impart the knowledge necessary to make proper interpretations and select appropriate techniques for analys...

Originally published in 2001, reissued as part of Pearson's modern classic series.

THE GUIDE FOR ANYONE AFRAID TO LEARN STATISTICS & ANALYTICS UPDATED WITH NEW EXAMPLES & EXERCISES This book discusses statistics and analytics using plain language and avoiding mathematical jargon. If you thought you couldn't learn these data analysis subjects because they were too technical or too mathematical, this book is for you! This edition delivers more everyday examples and end-of-chapter exercises and contains updated instructions for using Microsoft Excel. You'll use downloadable da...

Discrete Mathematical Structures, Sixth Edition, offers a clear and concise presentation of the fundamental concepts of discrete mathematics. Ideal for a one-semester introductory course, this text contains more genuine computer science applications than any other text in the field. This book is written at an appropriate level for a wide variety of majors and non-majors, and assumes a college algebra course as a prerequisite.

This text emphasizes the physical interpretation of mathematical solutions and introduces applied mathematics while presenting differential equations. Coverage includes Fourier series, orthogonal functions, boundary value problems, Green’s functions, and transform methods. This text is ideal for students in science, engineering, and applied mathematics.

Gerd Gigerenzer's Reckoning with Risk: Learning to Live with Uncertainty illustrates how we can learn to make sense of statistics and turn ignorance into insight. However much we want certainty in our lives, it feels as if we live in an uncertain and dangerous world. But are we guilty of wildly exaggerating the chances of some unwanted event happening to us? Are we misled by our ignorance of the reality of risk? Far too many of us, argues Gerd Gigerenzer, are hampered by our own innumeracy, w...