Managers, sales professionals and marketers need to adjust asap to the customer revolution that is taking place - as we speak- in the online B2B marketing arena. Never before have customers had such an information advantage. The power has shifted from seller to buyer.Klaas Fleischmann shows us convincingly that traditional marketing strategies such as pipeline management and the good old sales funnel approach no longer work. Customer journeys have become too complex to control. Marketers must...

The founding text of today's billion dollar coaching industry, Coaching for Performance remains the world's bestselling coaching book. This major new edition is designed to stay ahead of the profession with practical visuals and new material developed by the leading international performance consultants.

Die Neuauflage dieses praktischen Ratgebers wurde erweitert und ergänzt.

Das ist neu: Leitfaden für Neueinsteiger und Ehrenamtliche. Extrakapitel: Für alle, die auf einmal Deutsch unterrichten. Perfekt für den Einstieg: In vier Abschnitten wird gezeigt, wie man die ersten Unterrichtstunden gestaltet, Wörter erklärt, die Lernenden zum Sprechen bringt und Grammatik anschaulich macht. Mit Zusatzmaterial: Kopiervorlagen online als Download auf www.klett-sprachen.de (Zugangscodes im Buch).

D...

Ostberlin im Sommer 1989: Mirco Watzke steckt in der Klemme. Der sonst so vorbildliche Schüler der Klasse 7a hat Ärger mit den blöden FDJlern, und der Einzige, der ihm dabei helfen kann, ist ausgerechnet der unheimliche Neue aus der Parallelklasse...

In "Kinderland" erzählt Mawil von Freundschaft, Mut und Vertrauen, einer Kindheit zwischen Jungen Pionieren und Kirche, von "verschwundenen" Vätern und heimlich belauschtem Getuschel übers "rübermachen", von der "Angabe des Todes" und eine...

Bouwmethodiek uit de reeks Bouwmethoden behandelt de methodische aanpak om tot een functioneel verantwoorde constructie te komen.

Per gebouwdeel worden de constructieve consequenties onderzocht van de factoren die sturing geven aan het bouwtechnische ontwerp.

Nieuw in de derde druk:

- Recentere afbeeldingen

- Formule aanpassingen

- Heldere rekenvoorbeelden van windbelasting

Zu dieser Textausgabe ist folgendes Unterrichtsmodell erschienen: Schöningh, Bestell-Nr.: 022279

This bestselling textbook provides an engaging and user-friendly introduction to the study of language. Assuming no prior knowledge of the subject, Yule presents information in bite-sized sections, clearly explaining the major concepts in linguistics and all the key elements of language. This eighth edition has been revised and updated throughout, with major changes in the chapters on Origins, Phonetics, Syntax, Semantics, Pragmatics, Discourse Analysis, First and Second Language Acquisition ...

This textbook covers all aspects of materials science relevant to the practice of dentistry. It is aimed primarily at undergraduate dental students, although it will also be useful for practising dentists, dental technicians and dental assistants. The 9th edition has been extensively revised to include the many advances in dental materials and their use that have occurred during the past nine years.

The chapters on Resin-based filling materials and Adhesive restorative materials have been exp...

With this updated second edition, you'll learn how many of the most fundamental data science tools and algorithms work by implementing them from scratch.

Written by an excellent, highly experienced and motivated team of lecturers, this textbook is based on one of the most successful courses in catalysis and as such is tried-and-tested by generations of graduate and PhD students. It covers all essential aspects of this important topic, including homogeneous, heterogeneous and biocatalysis, but also kinetics, reactor design and engineering. The perfect source of information for graduate and PhD students in chemistry and chemical engineering, as ...