Global Marketing enters its third decade of success developing the next generation of global marketers. With this long-relied-upon resource, authors Mark Green and Warren Keegan offer a compelling, authoritative narrative on marketing in the era of globalization.

They take an environmental and strategic approach focused on the major dimensions of global business. Through integrated analytical tools, they will also help you successfully apply the 4Ps (product, price, place and promotion) to a ...

Elliott & Quinn's Contract Law, 13th edition, comprehensively covers the fundamental legal issues with clarity and lots of practical examples to support your understanding of contract law.

This textbook provides insight into the key cases, prompting you to practice and apply their principles to exam-style questions and develop your own views on the effectiveness of current laws.

With an array of useful study features and examples, this book has the tools you need to understand how the law ope...

Welcome to a world where everything seems “wrong”: eating meat, smoking, sitting, flying, data, campfires, flowers on the table—even your houseplant might be a climate offender.

We’re flooded with dos and don’ts, as if daily life must constantly be corrected by a moral authority. But what if we didn’t shrink back in shame? What if we moved forward—with imagination?

The NO DESIGN MANIFESTO is a call for creative freedom.

At Next Nature, we don’t believe in going back to natur...

You want to change the world? Turns out the system isn’t built for that.

The Social Designer’s Paradox is a candid, compelling companion for anyone trying to make change from within public systems.

Social designers step into government and institutions full of creativity, care, and bold ideas—only to meet the reality of bureaucracy, politics, outdated structures, and a whole different language. This book explores why people who want to shake things up often struggle in systems designed ...

Most businesses don’t take qualitative research seriously. They see it as soft, vague—too uncertain to drive business strategy.

That’s why so many researchers see their insights ignored and struggle to gain buy-in.

Design Research Mastery changes the game. Sara Fortier teaches you how to transform research into a strategic catalyst—winning over skeptics and inspiring innovative products and services. Through a step-by-step approach, readers will master the planning, execution, and co...

Break Free from Outdated Thinking

Traditional strategies are no longer enough. In a world defined by complexity and rapid change, businesses and leaders need a new approach.

This book delivers exactly that: a bold blueprint for strategic innovation that blends design-based methods with powerful change theories to spark real transformation. Explore what it takes to drive innovation—from the right mindset and team dynamics to the collaborative conditions that enable deep, systemic change.

Fea...

Waarom botsen we met collega's? Waarom blokkeren we net op het moment dat het ertoe doet of blinken we onverwacht uit? Ons brein speelt daarin een grote rol. Je brein op het werk werpt een neuropsychologische blik op menselijk gedrag op de werkvloer. Met het Intern Kompas, een helder en toepasbaar model, krijg je inzicht in hoe ons zenuwstelsel reageert op stress, druk en emotionele spanning. Voor iedereen die inzet op veerkracht, begrip en groei in eams en organisaties. Waarom? Verbindt neu...

Geïntegreerde Cognitieve Gedragstherapie

Heldere CGT met stevige basis

Geïntegreerde cognitieve gedragstherapie biedt een helder, systematisch en toepasbaar behandelmodel dat wetenschappelijke inzichten koppelt aan de dagelijkse praktijk van de therapeut. Voor wie CGT zorgvuldig en doelgericht wil inzetten, biedt dit handboek een methodisch én praktisch fundament.

Van kennis naar klinische toepassing

CGT wordt in dit boek niet gepresenteerd als een verzameling technieken, m...

WINNER OF THE WOMEN'S PRIZE 2025SHORTLISTED FOR THE BOOKER PRIZE 2024SHORTLISTED FOR THE DYLAN THOMAS PRIZE 2025LONGLISTED FOR THE WINGATE PRIZE 2025An exhilarating tale of twisted desire, histories and homes, and the unexpected shape of revenge - for readers of Patricia Highsmith, Sarah Waters and Ian McEwan's Atonement. It is fifteen years after the Second World War, and Isabel has built herself a solitary life of discipline and strict routine in her late mother's country home, with not a f...