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Studieboeken (127)
ISE Health Psychology / 11th edition
2020 || Paperback || Shelley Taylor e.a. || McGraw-Hill
Health Psychology, Eleventh Edition, provides a comprehensive, accessible, and engaging look into the field of health psychology. With a focus on the most current research related to stress, psychosocial issues, and chronic disorders, this edition covers both the scientific progress of health psychology, as well as its important real-life applications. Research is presented with practical stories, written so that any reader can quickly identify how best to lead a healthier life.
Since 1986, H...
Users' Guides to the Medical Literature: A Manual for Evidence-Based Clinical Practice / 3rd edition
A Manual for Evidence-Based Clinical Practice
2015 || Paperback || Gordon Guyatt || McGraw-Hill
The leading guide to the principles and clinical applications of evidence-based medicine--updated with new examples and new chapters. A Doody's Core Title for 2022! Revised and updated to reflect the latest in medical research and evidence-based resources. Practical focus and organization to guide clinicians through the fundamentals of using the medical literature to the more advanced strategies and skills for use in patient care, using the key questions to assess any new research:What are th...
Positioning: The Battle for Your Mind
The battle for your mind. How to be seen and heard in the overcrowded marketplace
2001 || Paperback || Al Ries e.a. || McGraw-Hill
Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors.
Epic Content Marketing / Second Edition
Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3
2023 || Hardcover || Joe Pulizzi e.a. || McGraw-Hill
From the "godfather of content marketing"-this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and tools, including Web3When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach-which includes everything from blogging to YouTube videos to social media-is the core of most organizations' marketing plans.Fully revised and updated...
Practical Electronics for Inventors / 4th edition
2016 || Paperback || Paul Scherz e.a. || McGraw-Hill
A Fully-Updated, No-Nonsense Guide to ElectronicsAdvance your electronics knowledge and gain the skills necessary to develop and construct your own functioning gadgets. Written by a pair of experienced engineers and dedicated hobbyists, Practical Electronics for Inventors, Fourth Edition, lays out the essentials and provides step-by-step instructions, schematics, and illustrations.
Discover how to select the right components, design and build circuits, use microcontrollers and ICs, work with ...
Investments ISE / 13th edition
2023 || Paperback || Zvi Bodie e.a. || McGraw-Hill
Investments set the standardas a graduate (MBA) text intended primarily for courses in investment analysis.The guiding principle has been to present the material in a framework that isorganized by a central core of consistent fundamental principles and will introducestudents to major issues currently of concern to all investors. In an effort to link theory to practice, the authorsmake their approach consistent with that of the CFA Institute. Many features ofthis text make it consistent with a...
Bringing Out the Best in People / 3rd Edition
How to Apply the Astonishing Power of Positive Reinforcement
2016 || Paperback / softback || Aubrey Daniels || McGraw-Hill
Maximize employee performance with this updated edition of the classic bestseller. In Bringing Out the Best in People: How to Apply the Astonishing Power of Positive Reinforcement, renowned thought leader and internationally recognized workplace expert Aubrey Daniels takes a look at today's rapidly changing work environment, providing a timely update to his seminal book on performance management. As one of the foremost speakers and writers in the human performance field, for nearly 40 years D...
Applied Statistics in Business and Economics ISE / 7th edition
2023 || Paperback || David Doane e.a. || McGraw-Hill
Applied Statistics in Business and Economics, 7th edition, provides real meaning to the use of statistics in the real world by using real business situations and real data while appealing to students who want to know the why rather than just the how. The text emphasizes thinking about data, choosing appropriate analytic tools, using computers effectively, and recognizing the limitations of statistics. It motivates student learning through applied current exercises and cases that provide real-...
Integrated Principles of Zoology ISE
2023 || Paperback || Jr. Cleveland Hickman e.a. || McGraw-Hill
Integrated Principles of Zoology is considered the standard by which other texts are measured. With its comprehensive coverage of biological and zoological principles, mechanisms of evolution, diversity, physiology, and ecology, organized into five parts for easy access, this text is suitable for one- or two-semester introductory courses.
How to Diagnose and Fix Everything Electronic / 3rd Edition
2024 || Paperback || Michael Geier || McGraw-Hill
Comprehensive and accessible—perfect for mastering the fundamentals of fixing electronics without taking a formal course
How to Diagnose and Fix Everything Electronic, Third Edition details how to repair consumer electronics products ranging from modern digital devices to some older technologies. Filled with expert insights, case studies and sleuthing techniques from a former professional technician, it provides great guidance on how to assemble a workbench, operate the latest test equipmen...