The seventh edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts. In addition to presenting established theories and models, this text encourages students to develop and apply general conclusions about persuasion in real-world settings. Along the way, students are introduced to the practice of social influence in an array of contexts (e.g., advertising, marketing, poli...

The first edition of this highly readable narrative of modern Iran was named the Choice Outstanding Academic Title in 2009. This second edition brings the story up to date through 2017, with the Green uprisings of 2009, the second Ahmadinejad administration, the election of Rouhani, and the Iran nuclear deal.

A History of World Societies, Twelfth Edition, provides a regional approach to global history that is easily understood and presented in straightforward sections. With a focus on social history, students see how the stories of individuals affected the arc of global history. This book is also enhanced by LearningCurve, our easy-to-use adaptive learning system that will ensure that you come to class prepared.

For almost fifty years, Sources of Japanese Tradition has been the single most valuable collection of English-language readings on Japan. Unrivalled in its wide selection of source materials on history, society, politics, education, philosophy, and religion, the two-volume textbook is a crucial resource for students, scholars, and readers seeking an introduction to Japanese civilization. Originally published in a single hardcover book, Volume 2 is now available as an abridged, two-part paperb...

Presents a controversial view of the origins of fascism, locating them in the eighteenth century with the advent of the Anti-Enlightenment, a far earlier date than most historians. This book contends that J G Herder, Edmund Burke, and Joseph de Maistre can be connected to the origins of the Anti-Enlightenment.

The Caribbean before Columbus is a new synthesis of the region's insular history. It combines the results of the authors' 55 years of archaeological research on almost every island in the three archipelagoes with that of their numerous colleagues and collaborators. The presentation operates on multiple scales: temporal, spatial, local, regional, environmental, social, and political.

In addition, individual sites are used to highlight specific issues. For the first time, the complete histories...

Attempting to provide a revitalized, self-aware vocabulary with which the religious diversity of the 20th century can be accurately described and responsibly discussed, this book contains contributions from scholars working in a variety of religious traditions.

As the Messenger of God, Muhammad stands at the heart of the Islamic religion, revered by Muslims throughout the world. The Cambridge Companion to Muhammad comprises a collection of essays by some of the most accomplished scholars in the field exploring the life and legacy of the Prophet. The book is divided into three sections, the first charting his biography and the milieu into which he was born, the revelation of the Qur'an, and his role within the early Muslim community.

The second part ...

This book is a study of the interaction of the Western societies of Europe and America with others around the world in the past two centuries - the age of European empire. It deals with the European threat and the non-Western response, but the focus is on the ways in which people in Asia, Africa, and Indian America have tried to adapt their ways of life to the overwhelming European power that existed in this period. The challenge and the response are presented through a series of selected and...

Introduction to Public History: Interpreting the Past, Engaging Audiences is a brief foundational public history textbook for use in undergraduate and graduate classrooms. It is organized around the questions and ethical dilemmas that drive public history in a variety of settings, from local community-based projects to international case studies.