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Studieboeken (965)
Contemporary Human Resource Management
Text and Cases
2021 || Paperback || Adrian Wilkinson e.a. || SAGE
Written by experts in the field, this well-established book covers the core fundamentals of HRM and examines contemporary issues such as work-place bullying, flexibility and emotion at work.
Mathematical Modeling And Computation In Finance: With Exercises And Python And Matlab Computer Codes
2020 || Paperback || Cornelis W (Delft Univ Of Tech Oosterlee e.a. || World Scientific Europe Ltd
This book discusses the interplay of stochastics (applied probability theory) and numerical analysis in the field of quantitative finance. The stochastic models, numerical valuation techniques, computational aspects, financial products, and risk management applications presented will enable readers to progress in the challenging field of computational finance.
When the behavior of financial market participants changes, the corresponding stochastic mathematical models describing the prices may...
Accounting for Non-Accountants / 12th edition
2020 || Paperback || David Horner || Kogan Page
Learn how to navigate the maze of accounting concepts and financial terms with this guide to the basics of financial and management accounting.
Accounting has a reputation as a technical and jargon-heavy subject, but there is no reason why those without formal training cannot master the basics of interpreting accounts and making good decisions. Accounting for Non-Accountants assumes no prior knowledge of the subject area and is designed to serve as an introductory text for managers and non-sp...
Further Mathematics for Economic Analysis / 2nd edition
2008 || Paperback || Knut Sydsaeter e.a. || Pearson
This book finds the right balance between mathematics and economic examples, providing a text that is demanding in level and broad ranging in content, whilst remaining accessible and interesting to its target audience.
Foundations of Business
2024 || Paperback || William (Texas A&M University) Pride e.a. || Cengage Learning, Inc
Arts Management / 2nd edition
2009 || Paperback || Derrick (Royal Holloway University of London) Chong || Taylor & Francis
The second edition of Arts Management has been thoroughly revised to provide an updated, comprehensive overview of this fast-changing subject. Arts managers and students alike are offered a lively, sophisticated insight into the artistic, managerial and social responsibilities necessary for those working in the field. With new cases studies and several new chapters, Derrick Chong takes an interdisciplinary approach in examining some of the main impulses informing discussions on the management...
Behind the Cloud
The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
2020 || Hardcover || Marc Benioff e.a. || Wiley
How did salesforce.com grow from a start up in a rented apartment into the world s fastest growing software company in less than a decade?
For the first time, Marc Benioff, the visionary founder, chairman, and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dot com implosion of 2001, but also went on to define itself as the leader...
Advertising Media Planning / 5th edition
A Brand Management Approach
2022 || Paperback || USA) Larry D. (University of Houston Kelley e.a. || Taylor & Francis
Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency perspective, the textbook is organized into four key parts, walking the student through the foundations of brand communication, communication planning, the different media channels available, and the process of preparing, presenting, and evaluati...
Communicating Through a Pandemic
A Chronicle of Experiences, Lessons Learned, and a Vision for the Future
2024 || Paperback || Amelia Burke-Garcia || Taylor & Francis Ltd
This easy-to-read guidebook helps marketers and health communicators alike understand the COVID-19 pandemic, learn from it, and plan for future emergencies that may require a need to draw on the same set of skills.
James Mill, John Stuart Mill, and the History of Economic Thought
2025 || Paperback || Masatomi (Osaka Gakuin University Fujimoto e.a. || Taylor & Francis Ltd
Commemorating the 250th anniversary of James Mill’s birth and the 150th of John Stuart Mill’s death, this volume analyses the Mills’ discussions on topics such environment, gender, education, ethics, and lifestyle.