This New York Times bestseller and business classic has been fully updated for a world where skilled communication is more important than ever.The book that revolutionized business communications has been updated for today's workplace. Crucial Conversations provides powerful skills to ensure every conversation¿especially difficult ones¿leads to the results you want. Written in an engaging and witty style, it teaches readers how to be persuasive rather than abrasive, how to get back to produ...

Labor Economics, ninth edition by George J. Borjas provides a modern introduction to labor economics, surveying the field with an emphasis on both theory and facts. Labor Economics is thoroughly integrated with the adaptive digital tools available in McGraw-Hill’s Connect, proven to increase student engagement and success in the course. All new Data Explorer questions using data simulation to help students grasp concepts Materials are fresh and up to date by introducing and discussing the ...

Operations Management: An Integrated Approach, 8th edition, provides a solid foundation of the subject with clear, guided instructions and a balance between quantitative and qualitative concepts, thus providing both an applied and practical approach. In addition to leveraging customizable, tactile teaching and learning methods, the text covers emerging topics like artificial intelligence, robotics, data analytics, and sustainability. This international edition includes several revisions and a...

Explore all aspects of digital marketing with this accessible guide which blends theory, research, practice and application and includes a wide range of international case studies.

This book explores a broad range of perspectives on change management, encouraging critical reflection and making sense of a complex field of theories. The unique approach is based around three key perspectives of change: how, what and why.

This tenth edition of Sales Management continues the tradition of blending the most recent sales management research with the real-life "best practices" of leading sales organizations. The authors teach sales management courses, and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different customer groups, as well as integrating corporate, business, marketing, and sales strategies.

Sales Management includes coverage of the current trends and issues in sales management, along with numerous real-world examples from the contemporary business world that are used throughout the text to illuminate chapter discussions. Key changes in this edition include:Updates in each chapter to reflect the latest sales management research, and leading sales management trends and practices;Revised end-of-chapter cases;Revised ethical dilemma boxes;All new chapter opening vignettes about well-known companies that illustrate key topics from that chapter; andNew or updated comments from sales managers in "Sales Management in the 21st Century" boxes. An online instructor's manual with test questions and PowerPoints is available to adopters...

“Magisterial history... one of the most comprehensive histories of modern capitalism yet written.”—Michael Hirsh, The New York Times Book Review

From the ancients to the moderns, questions of economic theory and policy have been an important part of intellectual and public debate, engaging the attention of some of history's greatest minds. This book brings together readings from more than two thousand years of writings on economic subjects. Through these selections, the reader can see first-hand how the great minds of past grappled with some of the central social and economic issues of their times and, in the process, enhanced our und...

Managing Technology Entrepreneurship and Innovation is the first textbook for non-business based entrepreneurship courses, focussed on students with a background in science and technology. Its comprehensive, rigorous and yet accessible approach originates from the authors considerable experience mentoring students as they turn their technological ideas into real-life business ventures.

The text is separated into three parts providing a roadmap for successful entrepreneurial projects:Part I fo...

Given the importance of understanding mental health at work and the current lack of coverage on workplace mental health, this book provides a holistic overview of the issue targeting the environmental, individual, and group influences of mental health and well-being, as well as the impact on individuals and workplaces.