Email English will help students of English to write effective and convincing communications, whether for work or study, whether by email or via social media. Based on hundreds of real examples, Email English deals systematically with key language for constructing effective and convincing emails in English as well as developing an appropriate voice through social media. Basics, including opening and closing emails, giving information, making requests, arranging meetings and checking understan...

Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant product...