Designing for Growth: A Design Thinking Tool Kit for Managers (D4G) showed how organizations can use design thinking to boost innovation and drive growth. This updated and expanded companion guide is a stand-alone project workbook that provides a step-by-step framework for applying the D4G tool kit and process to a particular project, systematically explaining how to address the four key questions of the design thinking approach. In the field book, Jeanne Liedtka, Tim Ogilvie, and Rachel Broz...

MRI in Practice continues to be the number one reference book and study guide for the registry review examination for MRI offered by the American Registry for Radiologic Technologists (ARRT). This latest edition offers in-depth chapters covering all core areas, including: basic principles, image weighting and contrast, spin and gradient echo pulse sequences, spatial encoding, k-space, protocol optimization, artefacts, instrumentation, and MRI safety. The leading MRI reference book and study g...

For courses in international business. Successfully prepare students for the international marketplace International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy.

It also greatly emphasises cultural literacy and gives stu...

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.

For courses in calculus-based physics.

This package includes Pearson Mastering Physics.

Practice makes perfect: Guided practice helps students develop into expert problem solvers

The new 15th Edition of University Physics with Modern Physics, now in SI Units, draws on insights from seve...

Rhetoric gives our words the power to inspire. But it's not just for politicians: it's all around us, whether you're buttering up a key client or persuading your children to eat their greens. You have been using rhetoric yourself, all your life.

After all, you know what a rhetorical question is, don't you?In this updated edition of his classic guide, Sam Leith traces the art of argument from ancient Greece down to its many modern mutations. He introduces verbal villains from Hitler to Donald ...

Management accounting has been the basic toolbox in business administration for decades. Today it is an integral part of all curricula in business education and no student can afford not to be familiar with its basic concepts and instruments.

The definitive history of Western Music. The definitive survey, combining current scholarship with a vibrant narrative. Carefully informed by feedback from dozens of scholars, it remains the book that students and teachers trust to explain what’s important, where it fits and why it matters. Peter Burkholder weaves a compelling story of people, their choices and the western musical tradition that emerged.

From chant to hip-hop, he connects past to present to create a context for tomorrow’s...

Global Health 101, Fourth Edition is a clear, concise, and user-friendly introduction to the most critical issues in global health. Drawing from his 40 years of experience working in international development and global health as well as teaching, the author illustrates key themes through an extensive set of case studies, examples, and the latest evidence. The fourth edition offers a significant amount of new and updated information, while maintaining the clarity, simplicity, and ease of use ...

Now updated with new chapters on culture and on populism, this seminal text disputes the view that we are experiencing a "clash of civilizations" as well as the idea that globalization leads to cultural homogenization. Instead, Jan Nederveen Pieterse argues that we are witnessing the formation of a global melange culture through processes of cultural mixing or hybridization. From this perspective on globalization, conflict may be mitigated and identity preserved, albeit transformed.

In a new ...

Description All aspects of software development and deployment become painfully slow. The solution is to adopt the microservice architecture. This architecture accelerates software development and enables continuous delivery and deployment of complex software applications.

Microservice Patterns teaches enterprise developers and architects how to build applications with the microservice architecture. This book also teaches readers how to refactor a monolithic application to a microservice arch...