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Studieboeken (659)

95,65
Levertijd: 10 werkdagen
+
Bestel

Entrepreneurship: Successfully Launching New Ventures, Updated 7th Global Edition

2025 || Paperback || Bruce R. Barringer || Pearson

Entrepreneurship: Successfully Launching New Ventures explores the allure of entrepreneurship, teaching you how to successfully launch and grow your own company through a clear and easy 4-step process. Using real business profiles of inspiring young entrepreneurs, the text provides relevant examples that are easily relatable.

The 7th Edition features new experiences and/or insights from leading entrepreneurs, publications, blogs and podcasts. Careful to identify failures as well as successes,...

59,95
Levertijd: 10 werkdagen
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Bestel

Exploring Public Relations and Management Communication / 5th edition

2020 || Paperback || Ralph Tench e.a. || Pearson || ook als eBook

Develop a clear understanding of the concepts and best practices in public relations

Exploring Public Relations and Management Communication, 5th Edition, by Tench and Waddington is the definitive text on public relations. Blending theory with real-life applications, this book offers a critical analysis with updated case studies, exercises and discussion questions that provide students with a holistic subject understanding. It also engages students with the thought processes behind some of th...

89,65
Levertijd: 10 werkdagen
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Bestel

The Strategy Process / 5th edition

Concepts, Contexts, Cases

2013 || Paperback || Joseph Lampel e.a. || Pearson

'There are two people, and only two, whose ideas must be taught to every MBA in the world: Michael Porter and Henry Mintzberg.' - Forbes Magazine The Strategy Process is a truly original and authoritative strategy textbook. The author team of Mintzberg, Lampel, Quinn and Ghoshal introduce a richness of theory and practice into this text, offering an ideal introduction for those who want to develop a deep understanding of strategy. Now into its fifth edition, this text does not shy away from t...

54,95
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Design Patterns Explained / 2nd edition

2004 || Paperback || Alan Shalloway || Pearson || ook als eBook

You'll start with a complete overview of the fundamental principles of patterns, and the role of object-oriented analysis and design in contemporary software development. Then, using easy-to-understand sample code, Alan Shalloway and James Trott illuminate dozens of today's most useful patterns: their underlying concepts, advantages, tradeoffs, implementation techniques, and pitfalls to avoid. Many patterns are accompanied by UML diagrams.

21,95
Levertijd: 10 werkdagen
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Bestel

The Brand Gap / 2nd Edition

Revised Edition

2020 || Paperback || Marty Neumeier || Pearson

THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a "charismatic brand"-a brand that customers feel is essential to their lives. In an entertaining two-hour read you'll learn: * the new definition of brand * the five essential disciplines of brand-building * how branding is changing the dynamics of competition *...

16,95
Levertijd: 10 werkdagen
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Bestel

Webs of Influence / 2nd Edition

The Psychology Of Online Persuasion

2023 || Paperback || Nathalie Nahai || Pearson

With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of competition to win over and retain new business. In this second edition of Webs of Influence, Nathalie Nahai brings together the latest insights from the world of psychology, neuroscience and behavioural economics to explain the underlying dynamics and motivations behind consumer behaviour. This book will show you how to apply specific principles to improve your m...

67,95
Levertijd: 10 werkdagen
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Bestel

Auditing and Assurance Services / 18th edition

2023 || Paperback || Alvin Arens e.a. || Pearson

Auditing and Assurance Services: An Integrated Approach, the definitive introductory text on auditing, focuses on the auditor's decision-making process—whether during a financial statement audit or during an integrated audit of both financial statements and internal control over financial reporting. Comprehensive and up to date, the text uses examples from the complex, current global auditing environment, such as the United Kingdom's Financial Reporting Council highlighting a lack of s...

39,95
Levertijd: 10 werkdagen
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Bestel

IBO Financial Management & Currency Risk / custom Avans

|| Paperback || Jan Peters || Pearson

Dit is een maatwerkproduct t.b.v. Avans

64,95
Levertijd: 10 werkdagen
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Bestel

An Introduction to Physical Geography and the Environment / 4th Edition

2017 || Paperback || Joseph Holden || Pearson

This highly respected and best-selling textbook provides an accessible, engaging and comprehensive introduction to the major topics within physical geography. It focuses on understanding the inter-linkages between processes, places and environments and is comprehensively illustrated to demonstrate how the physical environment works. Now in its fourth edition, the book has been thoroughly updated throughout to contain the latest research. Between them, the contributors have researched in detai...

88,95
Leverbaar vanaf 22 juli
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Bestel

Principles of Managerial Finance with MyFinanceLab eText / 16th Edition

2021 || Paperback || Chad Zutter e.a. || Pearson

For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework The Teaching and Learning System - a hallmark feature of Principles of Managerial Finance - weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. The 16th Edition concentrates on the material students need to know in order to make effective financial decisions in an increasingly c...