When a company initiates export development and internationalisation, it is essential to follow a systematic strategy formulation and decisionmaking process. Export Planning provides a methodology to plan and achieve globalisation. This process of export planning consists of four phases: export policy, export audit, export plan, and export roll-out. Export Planning describes these 4 phases and provides a 10-step guide for the construction of an international marketing plan.

Export Planning w...

If your business hasn't already embraced visual thinking, why not?

Visual thinking and drawing are both becoming increasingly important in today's business settings. A picture really can tell a thousand words. Visualization is a crucial part of the journey for companies seeking to boost enterprise agility, break down silos and increase employee and customer engagement. Visualizing thought processes can help break down complex problems. It empowers teams and staff to build on one another's ide...

Early modern heraldry was far from a nostalgic remnant from a feudal past. From the Reformation to the French Revolution, aspiring men seized on these signs to position themselves in a changing society, imbuing heraldic tradition with fresh meaning. Whereas post-medieval developments are all too often described in terms of decadence and stifling formality, recent studies rightly stress the dynamic capacity of bearing arms.

Heraldic Hierarchies aims to correct former misconceptions. Contributi...

The essential handbook for doing historical research in the twenty-first centuryThe Princeton Guide to Historical Research provides students, scholars, and professionals with the skills they need to practice the historian's craft in the digital age, while never losing sight of the fundamental values and techniques that have defined historical scholarship for centuries. Zachary Schrag begins by explaining how to ask good questions and then guides readers step-by-step through all phases of hist...

A timely new edition of the classic journalism text, now featuring updated material on the importance of reporting in the age of media mistrust and fake news and how journalists can use technology to navigate its challenges

More than two decades ago, the Committee of Concerned Journalists gathered some of America's most influential newspeople and asked them, "What is journalism for?" Through exhaustive research, surveys, interviews, and public forums, the committee identified the essential el...

Task-based teaching has created enormous interest among teachers in recent years. But how does the idea of designing tasks (e.g. discussions, problems, games) that encourage learners to use real language work in practice? This book explains the basic principles behind task-based learning and teaching and gives practical examples of how to make it work in different teaching situations.

Learn MANAGEMENT YOUR Way with MGMT! Extensively updated to reflect the latest research in the field, MGMT makes concepts and theories accessible and relevant with timely, interesting examples of their applications at real businesses. Now available with MindTap, the digital learning solution designed to help you think and act like a manager. MGMT's easy-reference, textbook presents course content through visually engaging chapters as well as Chapter Review Cards that consolidate the best revi...

What are you doing today to make your dream future come true? 'A rare self-help book that's actually informed by evidence. A host of perceptive, practical tips for getting out of your own way and making progress toward your career goals.' Adam Grant, bestselling author of Think Again and Originals'A practical and accessible guide to using behavioural science in your career.' Caroline Criado Perez, author of Invisible Women________________­­­­­­­­­­­­­­­­­­­­­­­ We all h...

Anatomy of Agility is basically about analysis of movement in sports. Frans Bosch’s book examines all the high-intensity versions of the running movement that occur in open situations, from running straight ahead to sidesteps and single-leg jumping with a run-up. The book is divided into a theoretical and a practical section. Part 1 maps out the field of high-intensity movement and the context of agility in sports, with reference to such concepts as ‘constraints’, ‘self-organizationâ€...