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Studieboeken (838)
Cyber Security and Business Intelligence
Innovations and Machine Learning for Cyber Risk Management
2025 || Paperback || Mohammad Zoynul (HSTU Abedin e.a. || Taylor & Francis Ltd
The book provides both practical and managerial implications of cyber security that also supports business intelligence and discusses the latest innovations in cyber security.
Strategic Management and Sustainability Transitions
Theory and Practice
2025 || Paperback || Michael Zhang || Taylor & Francis Ltd
The subject of sustainability transitions has, in the past decade or so, become an established research field for academics, policy makers and practitioners alike. In this volume we further advance this line of inquiry with a special reference
Strategic Marketing Planning / 2nd edition
A Step-by-Step Approach
2023 || Paperback || The Netherlands) Karel Jan (Hanze University of Applied Sciences Alsem || Taylor & Francis
This book provides a uniquely practical approach to strategic marketing planning. Combining a comprehensive overview of theory with practice, each chapter takes the reader step by step through the strategic marketing process.
The Spirit of Green
The Economics of Collisions and Contagions in a Crowded World
2024 || Paperback || William D. Nordhaus || Princeton University Press
From a Nobel Prize-winning pioneer in environmental economics, an innovative account of how and why "green thinking" could cure many of the world's most serious problems - from global warming to pandemics
Procurement and Supply Chain Management / 10th edition
2020 || Paperback || Kenneth Lysons e.a. || Pearson || ook als eBook
Develop business understanding through real-life examples and latest developments in the field Procurement and Supply Chain Management, 10th Edition, by Farrington is the most comprehensive and accessible textbook on procurement and supply chain management currently available. It is the ideal textbook for those aspiring to be leaders in the profession, and for those who are engaged in professional studies for the Chartered Institute of Procurement and Supply examinations (at both the foundati...
International Business / 17th Global Edition
2021 || Paperback || John Daniels e.a. || Pearson || ook als eBook
Enhance your students' understanding of international business markets. International Business: Environments and Operations, 17th Edition, develops critical thinking skills by balancing classroom theory with practice. With contemporary examples, scenarios, and cases, this bestselling guide will give your students the necessary tools for success.
Financial Accounting for Decision Makers / 10th edition
2022 || Paperback || Peter Atrill e.a. || Pearson
Understand financial accounting principles and techniques, and develop the skills to make informed business decisions. "My many students and I have used this book for years now and would highly recommend it to anyone looking for a very accessible introduction to financial reporting." Dr. Andrew McFaull, Deputy Programme Director of BSc Accounting and Finance, King's College London "When used in conjunction with the MyLabs Accounting package this is an excellent resource to build a non-technic...
Essentials of Services Marketing / 4th edition
2022 || Paperback || Jochen Wirtz || Pearson
For undergraduate courses inservices marketing Learn how to create value throughcustomer connections and engagement As economies across the world continue to transition toward services,skills in marketing and managing services have never been more important. Essentials of Services Marketing, 4e, captures the reality of todayGÇÖs world,incorporates recent academic and managerial thinking, and illustratescutting-edge service concepts. Designed to provide a crisp introduction to keytopics in t...
Organizational Behavior / 5th edition
2022 || Paperback || Michael A.Hitt e.a. || Wiley
People, processes, and technology. These are the three major drivers of business achievement. The best leaders inherently understand that great companies start with great people.
This is as true now as it was during the beginning of the industrial revolution, and understanding and staying current on the latest organizational behavior research and best practices paves the way for managerial success. In this updated edition of Organizational Behavior, theory, new research and real-world case st...
Essential Operations Management
2023 || Paperback || Alex Hill e.a. || Bloomsbury Publishing
The second edition of this innovative core textbook spans the service and manufacturing sectors, equipping readers to grasp and overcome the core challenges faced in planning, designing and implementing operations.