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Studieboeken (838)

49,44
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Cyber Security and Business Intelligence

Innovations and Machine Learning for Cyber Risk Management

2025 || Paperback || Mohammad Zoynul (HSTU Abedin e.a. || Taylor & Francis Ltd

The book provides both practical and managerial implications of cyber security that also supports business intelligence and discusses the latest innovations in cyber security.

48,44
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Strategic Management and Sustainability Transitions

Theory and Practice

2025 || Paperback || Michael Zhang || Taylor & Francis Ltd

The subject of sustainability transitions has, in the past decade or so, become an established research field for academics, policy makers and practitioners alike. In this volume we further advance this line of inquiry with a special reference

25,75
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Strategic Marketing Planning / 2nd edition

A Step-by-Step Approach

2023 || Paperback || The Netherlands) Karel Jan (Hanze University of Applied Sciences Alsem || Taylor & Francis

This book provides a uniquely practical approach to strategic marketing planning. Combining a comprehensive overview of theory with practice, each chapter takes the reader step by step through the strategic marketing process.

28,95
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met 5% korting 27,50
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The Spirit of Green

The Economics of Collisions and Contagions in a Crowded World

2024 || Paperback || William D. Nordhaus || Princeton University Press

From a Nobel Prize-winning pioneer in environmental economics, an innovative account of how and why "green thinking" could cure many of the world's most serious problems - from global warming to pandemics

79,95
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Procurement and Supply Chain Management / 10th edition

2020 || Paperback || Kenneth Lysons e.a. || Pearson || ook als eBook

Develop business understanding through real-life examples and latest developments in the field Procurement and Supply Chain Management, 10th Edition, by Farrington is the most comprehensive and accessible textbook on procurement and supply chain management currently available. It is the ideal textbook for those aspiring to be leaders in the profession, and for those who are engaged in professional studies for the Chartered Institute of Procurement and Supply examinations (at both the foundati...

74,95
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International Business / 17th Global Edition

2021 || Paperback || John Daniels e.a. || Pearson || ook als eBook

Enhance your students' understanding of international business markets. International Business: Environments and Operations, 17th Edition, develops critical thinking skills by balancing classroom theory with practice. With contemporary examples, scenarios, and cases, this bestselling guide will give your students the necessary tools for success.

71,95
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Financial Accounting for Decision Makers / 10th edition

2022 || Paperback || Peter Atrill e.a. || Pearson

Understand financial accounting principles and techniques, and develop the skills to make informed business decisions. "My many students and I have used this book for years now and would highly recommend it to anyone looking for a very accessible introduction to financial reporting." Dr. Andrew McFaull, Deputy Programme Director of BSc Accounting and Finance, King's College London "When used in conjunction with the MyLabs Accounting package this is an excellent resource to build a non-technic...

69,95
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Essentials of Services Marketing / 4th edition

2022 || Paperback || Jochen Wirtz || Pearson

For undergraduate courses inservices marketing Learn how to create value throughcustomer connections and engagement As economies across the world continue to transition toward services,skills in marketing and managing services have never been more important. Essentials of Services Marketing, 4e, captures the reality of todayGÇÖs world,incorporates recent academic and managerial thinking, and illustratescutting-edge service concepts. Designed to provide a crisp introduction to keytopics in t...

144,95
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Organizational Behavior / 5th edition

2022 || Paperback || Michael A.Hitt e.a. || Wiley

People, processes, and technology. These are the three major drivers of business achievement. The best leaders inherently understand that great companies start with great people.

This is as true now as it was during the beginning of the industrial revolution, and understanding and staying current on the latest organizational behavior research and best practices paves the way for managerial success. In this updated edition of Organizational Behavior, theory, new research and real-world case st...

66,00
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Essential Operations Management

2023 || Paperback || Alex Hill e.a. || Bloomsbury Publishing

The second edition of this innovative core textbook spans the service and manufacturing sectors, equipping readers to grasp and overcome the core challenges faced in planning, designing and implementing operations.