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64,95
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Innovation and Entrepreneurship / 4th edition

2024 || Paperback || John R. Bessant e.a. || Wiley

Teaches students to apply the key principles of innovation and entrepreneurship in a variety of business contexts Now in its fourth edition, Innovation and Entrepreneurship provides an overview and synthesis of the most recent research on innovation and entrepreneurship, offering clear and accessible coverage of essential research principles that are applicable in a broad range of business models and industry sectors in a variety of business, public and social contexts. Using a proven process...

29,20
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Disciplined Entrepreneurship

24 Steps to a Successful Startup, Expanded & Updated

2024 || Hardcover || Bill (MIT Sloan School of Management) Aulet || John Wiley & Sons Inc

24 STEPS TO SUCCESS! Interest in entrepreneurship is at an all-time high and for good reason--and it's not about to stop. Entrepreneurship is a way to solve problems and increase our quality of life, as well as a way for people to take control of their own lives. Yet some feel it is something they cannot participate in. This book shatters that myth. It will give you a clear and accessible path to become an entrepreneur yourself. There is nothing mystical about entrepreneurship. It is a craft...

61,00
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Managing Events / 2nd edition

Real Challenges, Real Outcomes

2025 || Paperback || Liz Quick || SAGE

This student introduction to managing events brings a much-needed real-world industry perspective alongside essential academic coverage for success in both your studies and career.