First published in 2003, Dental Caries: The Disease and Its Clinical Management has become the leading resource on cariology. In this highly anticipated new edition, the editors maintain the same focus on high-level coverage of the disease etiology and process, clinical management best-practice, and wider public health issues connected with dental caries management, including an enhanced focus on the 'caries control concept'. The aim is to link theory with clinical performance, making prevent...

Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses. The text applies key theories and research on innovation and entrepreneurship and then reviews and synthesises those theories and research to apply them in a much broader and contemporary context, including the corporate and public se...

Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business and author Mark Roberge has actually done it using a unique methodology that he shares with his readers. As an MIT alum with an engineering background, Roberge challenged the conventional methods of scaling sales utilizing th...

The internet and the mobile phone have disrupted many of our conventional understandings of ourselves and our relationships, raising anxieties and hopes about their effects on our lives. In this second edition of her timely and vibrant book, Nancy Baym provides frameworks for thinking critically about the roles of digital media in personal relationships. Rather than providing exuberant accounts or cautionary tales, it offers a data-grounded primer on how to make sense of these important chang...

Chemical principles are fundamental to the Earth sciences, and geoscience students increasingly require a firm grasp of basic chemistry to succeed in their studies. The enlarged third edition of this highly regarded textbook introduces the student to such ‘geo-relevant’ chemistry, presented in the same lucid and accessible style as earlier editions, but the new edition has been strengthened in its coverage of environmental geoscience and incorporates a new chapter introducing isotope geoc...

The bestselling introduction to bioinformatics and genomics - now in its third edition Widely received in its previous editions, Bioinformatics and Functional Genomics offers the most broad-based introduction to this explosive new discipline. Now in a thoroughly updated and expanded third edition, it continues to be the go-to source for students and professionals involved in biomedical research. This book provides up-to-the-minute coverage of the fields of bioinformatics and genomics.

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The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail.

This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas ab...

Philosophical Writing: An Introduction, 4th Edition, features numerous updates and revisions to A. P. Martinich’s best-selling text that instructs beginning philosophy students on how to craft a well-written philosophical essay.

Features an entirely new chapter on how to read a philosophical essay, new sections on quantification and modality, and rhetoric in philosophical writing, as well as more updated essay examplesIncludes many new essay examples and an accompanying website with further...

Principles of Veterinary Parasitology Principles of Veterinary Parasitology is a student-friendly introduction to veterinary parasitology. Written primarily to meet the immediate needs of veterinary students, this textbook outlines the essential parasitological knowledge needed to underpin clinical practice. Conceptual relationships between parasitic organisms, their biology and the diseases they cause are clearly illustrated.

Help boxes and practical tips are included throughout alongside a ...

Don't simply show your data-tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples-ready for immediate application to your next graph or presentation.

Storytelling is not an inherent skill, esp...