Now in its fourth edition, this highly popular text is the definitive introduction to consciousness, exploring the key theories and evidence in consciousness studies ranging from neuroscience and psychology to quantum theories and philosophy. Written by mother and daughter author team Susan Blackmore and Emily Troscianko, the book examines why the term ‘consciousness’ has no recognised definition. It also provides an opportunity to delve into personal intuitions about the self, mind, and ...

The new and updated edition of Health Behavior Change: Theories, Methods and Interventions, provides a complete understanding of health behavior change, from its theoretical building blocks to the practical challenges of developing and testing an intervention. Based on the latest evidence in the field, the authors present a theory-driven, scientific approach to understanding and changing health behaviors, examining the theories that explain health behavior, the techniques that most effectivel...

The leading textbook in epistemology that has proved through previous editions to the be the market leader, due to its clarity, comprehensiveness and engaging writing style Includes a number of key pedagogical features such as chapter summaries, textboxes, study questions and further reading: this is very helpful for students both in class and working independently This textbook includes contemporary issues that will engage students, such as the value of knowledge and relativism about truth, ...

Now in its fourth edition, Poetry: The Basics remains an engaging exploration of the exciting and diverse world of poetry. Jeffrey Wainwright’s accessible introduction demystifies poetic forms and traditions, which can at first seem bewildering. It is a must read for anyone interested in the art of poetry.

The seventh edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts. In addition to presenting established theories and models, this text encourages students to develop and apply general conclusions about persuasion in real-world settings. Along the way, students are introduced to the practice of social influence in an array of contexts (e.g., advertising, marketing, poli...

Talking the Talk provides a comprehensive introduction to the psychology of language, written for the reader with no background in the field or any prior knowledge of psychology. It is essential reading for all undergraduate students and those new to the topic, as well as the interested lay reader.

Folland, Goodman, and Stano's bestselling The Economics of Health and Health Care text offers the market-leading overview of all aspects of Health Economics, teaching through core economic themes, rather than concepts unique to the health care economy. The Eighth Edition of this key textbook has been revised and updated throughout, and reflects changes since the implementation of the Affordable Care Act (ACA). In addition to its revised treatment of health insurance, the text also introduces ...

Creative Arts Marketing third edition is a long-awaited update of a classic and influential text. A ground-breaking book when first published, it covers the core concepts of marketing and management as they apply to the arts and heritage industries with a depth that is still unrivalled. With an emphasis on global case studies, practical examples and discussion questions and an author team that draws from rich and varied experiences in the arts management sector, the book serves as a text for ...

This fifth edition of Flying Off Course provides a complete, practical introduction to the fundamentals of airline economics and marketing, exploring the structure of the market, the nature of airline costs, pricing and demand, and the latest developments in e-commerce.

As the EU continues its integration process, the concepts of culture and transnational European belonging remain ambivalent, whether in the realm of socio-historical representation or mass politics. Engaging with recent scholarly debates surrounding the formation of collective transnational identities, this collection draws on the latest empirical case studies to explore the meaning and composition of European identity, the mechanisms that create and shape it and the question of whom it inclu...