With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of competition to win over and retain new business. In this second edition of Webs of Influence, Nathalie Nahai brings together the latest insights from the world of psychology, neuroscience and behavioural economics to explain the underlying dynamics and motivations behind consumer behaviour. This book will show you how to apply specific principles to improve your m...

For the calculus-based General Physics course primarily taken by engineers and science majors (including physics majors). This long-awaited and extensive revision maintains Giancoli's reputation for creating carefully crafted, highly accurate and precise physics texts. Physics for Scientists and Engineers combines outstanding pedagogy with a clear and direct narrative and applications that draw the student into the physics.

The new edition also features an unrivaled suite of media and on-line...

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This custom product has been designed to help you succeed. It includes top-notch Pearson content written by renowned authors, plus amazing case studies and articles. Our team works hard with your school and professors to aid your studies. Get ahead now and give your education a boost!

This personalised textbook has been created to support your studies. It contains Pearson content from our world-renowned authors, and often industry leading case studies and articles. Pearson works closely with your university and your lecturers and we are committed to helping you learn. Why not give your study skills a boost and start preparing for your future career now?

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Je docent heeft dit gepersonaliseerde studieboek gecreëerd om je een optimale leerervaring te bieden. Het bevat Pearson content van onze gerenommeerde auteurs en bevat net die extra’s waarvan je docent weet dat je ze nodig hebt – niets meer en niets minder! Sommige docenten hebben er ook hun eigen, op maat gemaakte, leermaterialen aan toegevoegd, die specifiek gericht zijn op jouw opleiding. Pearson werkt nauw samen met docenten en zet zich in voor het cr...

As more and more companies gain a global reach, managing cultural differences is an increasingly important part of every job. This book demonstrates how culture affects management practice, from organisational structure to strategy and human resource management. Drawing upon evidence from the authors' research, it encourages managers to reconsider, explore and transfer alternative practices across national boundaries.

As well as providing an insight into other cultures, this text provides rea...

This title is split into three parts. The first part deals with the basics of meeting and greeting communications, the second looks at problem solving and verbal communications. Finally part three deals with team work, and managing your boss, your customers and yourself.