Advertising is far more than a 30-second commercial on TV. It’s everything you do to lure people into different behaviours, into other perspectives, or different opions. You’re advertising all day long. For yourself, your company or brand. Your NGO, political party or school. Your neighbourhood, city or country. In every conceivable way. By telling stories. Or twisting the facts. By making some things seem more attractive and others uglier. By sketching out an alternative. By stimulating ...

Design for Sustainability Survival Guide concerns all the details on applying sustainability requirements in design. It is a critical and concise overview of the important facts from all imaginable angles. The book is written and illustrated to inform, support and inspire future designers.

The guide covers everything in sustainability: from personal reader experience to universal guiding principles, from energy use and the flow of materials to the role of time, consumption, use, circularity a...