This text presents students, researchers and policy makers in the social sciences with the tools for undertaking mixed-methods research for policy research and programme evaluation, from design, through data collection and dissemination.

Offers both students and practitioners of public health and health psychology an indispensable resource providing not only a wealth of information and examples about specific cultural groups in North America but also assessment and implementation guidelines for promoting health and behaviors that optimize health in any cultural community.

The book teaches the basic concepts and vocabulary necessary to do program evaluations and to review the quality of evaluation research so as to make informed decisions about methods and outcomes.

Taking the topics of a quantitative methodology course and illustrating them through Monte Carlo simulation, this book illustrates abstract principles, such as bias, efficiency, and measures of uncertainty in an intuitive, visual way.

An ideal resource for busy managers and professionals seeking to build and expand their marketing research skills.

Mary Holmes shows how an optimistic sociology can help us think about and understand social problems and positive social change. The perfect companion and/or antidote to studying sociology.

With increasing interest in media power across media policy and the cultural industries, this is a timely revisting of the classic idea of 'media imperialism'. Boyd-Barrett presents a thorough retake for the 21st Century, exploring how structures of power still regulate our access to media.

This practical book is a one-stop shop for anyone wanting - or needing - to integrate social media tools into their studies and research. Megan Poore shares the secrets of how to harness the power of social media tools to improve academic productivity.

The only student focused, applied primer for Geocomputation in the social sciences. With example code and data sets provided as add-ons, it enables readers to work through all the examples themselves. An accessible text, specifically designed for readers who are new to Geocomputation as an area of research.