Get ready to experience the Rules effect. Begin to get more out of life, shrug off adversity more easily and generally be a happier, calmer, more fulfilled person. You'll feel the benefits, and so will everyone around you.

Psychology: Foundations And Frontiers introduces readers to the fascinating world of psychology by presenting important findings from established and current research, emphasizing the many ways psychological theory and research results are being applied to benefit human welfare, and providing helpful visuals and learning tools. An integrated pedagogical study system helps readers master the material step by step. Try This activities illustrate psychological principles or phenomena by providin...

An engaging introduction to psychology for a globally-focused course.

Written by a world-renowned team of psychologists and researchers, this globally-focused textbook spans the entire discipline of psychology - from the fundamental principles of psychology as a science, to more nuanced approaches in core disciplines such as cognitive, developmental, social and personality psychology. Woven together with engaging features, research boxes and activities that will help students to both think li...

Concise Guide to APA Style, Seventh Edition is the official APA Style resource for students. Designed specifically for undergraduate writing, this easy-to-use pocket guide is adapted from the seventh edition of the Publication Manual of the American Psychological Association. It provides complete guidance for new writers on effective, clear, and inclusive scholarly communication and the essentials of formatting papers and other course assignments.

New to This Edition: full color throughoutcon...

Delve into the evolving landscape of counseling psychology as it explores its historical roots, ethical challenges, cultural competence, and social justice themes. Surveying diverse practices and research, the text highlights effective interventions and fosters interactive engagement with key trends shaping modern therapy.

This Fourth Edition provides the most comprehensive coverage of positive psychology's science and applications, presenting new frameworks for understanding positive emotions and human strengths, and exploring various positive conditions such as empathy, altruism, gratitude, attachment and love.

Written for undergraduates, this book will become crucial to any student wanting a key to unlock the world of child development, by ensuring they understand the main concepts in the discipline.

Authored by Bertil Hulten, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer, not only to increase the chance of an immediate sale but perceptions of the product which play into a customer's return and brand loyalty for the future.