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Resultaten (1943)

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International Marketing

2021 || Paperback || Daniel W. Baack e.a. || SAGE

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131,00
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2021 || Paperback || Kim B. Sheehan || SAGE

A student focused exploration of economic, political, social, and ethical perspectives on advertising, covering issues such stereotyping, controversial products, consumer culture, and new technology.

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A Very Short, Fairly Interesting and Reasonably Cheap Book About Employment Relations

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Conceived by Chris Grey as an antidote to conventional textbooks, each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.

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Algospeak

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International Financial Reporting and Analysis / 9th Edition

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For over twenty-five years, the authors of International Financial Reporting and Analysis have provided comprehensive insight into the intricacies of financial reporting. This ninth edition has been updated throughout with an increased focus on ethics, sustainability and corporate governance. Timely real-world illustrations and activities give students a truly international perspective to successfully interpret and use IFRS Standards in business.

This title is available with MindTap, a flexib...

15,99
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2025 || Paperback || Mark Henderson || Quercus

A fascinating and accessible introduction to the key ideas of genetics.

166,00
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Human Resource Management

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2023 || Hardcover || Jonathan Crawshaw e.a. || SAGE

This comprehensive introduction examines key theories, practices and debates and treats international, strategic and contemporary issues as central to the study and practice of Human Resource Management.

63,00
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Digital Marketing

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2025 || Paperback || Annmarie Hanlon || SAGE

Explore all aspects of digital marketing with this accessible guide which blends theory, research, practice and application and includes a wide range of international case studies.

47,00
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Diversity, Equity and Inclusion for Business & Management

2025 || Paperback || Sally Everett e.a. || SAGE

The first discipline-focused DEI text for Business & Management students; a comprehensive and accessible guide to the key ideas, critical concerns and future horizons for diversity, equity, and inclusion in business and management.

64,85
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Advertising and Promotion

2021 || Paperback || Chris Hackley e.a. || SAGE

Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while using a wider range of visual examples and case studies.