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Resultaten (1620)

20,95
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Make it So

Leadership for the Next Generation

2025 || Paperback || Wess Roberts e.a. || Simon & Schuster Nederland B.V.

With Capt. Picard as the role model for effective leadership, this bestselling book uses Star Trek: The Next Generation as advice guide for successful business management.

The fast-changing business world of today is far different from just a few years ago. Success in today's marketplace requires new leadership techniques, new thinking, and an eye on the future...

In Make It So: Leadership Lessons from Star Trek: The Next Generation®, Wess Roberts and coauthor Bill Ross ta...

155,00
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Public Relations Campaigns / 3rd edition

An Integrated Approach

2025 || Paperback || Regina M. Luttrell e.a. || SAGE

159,00
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met 5% korting 151,05
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Managerial Communication

Strategies and Applications

2024 || Paperback || Jennifer R. Veltsos e.a. || SAGE

58,95
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The Economics of Developing and Emerging Markets

2022 || Paperback || Charles van Marrewijk e.a. || Cambridge University Press

This textbook presents an innovative new perspective on the economics of development, including insights from a broad range of disciplines. It starts with the current state of affairs, a discussion of data availability, reliability, and analysis, and an historic overview of the deep influence of fundamental factors on human prosperity. Next, it focuses on the role of human interaction in terms of trade, capital, and knowledge flows, as well as the associated implications for institutions, con...

30,50
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Ten types of innovation / 1st edition

The Discipline of Building Breakthroughs

2020 || Paperback || Larry Keeley e.a. || Wiley

Innovation principles to bring about meaningful and sustainable growth in your organization Using a list of more than 2,000 successful innovations, including Cirque du Soleil, early IBM mainframes, the Ford Model-T, and many more, the authors applied a proprietary algorithm and determined ten meaningful groupings the Ten Types of Innovation that provided insight into innovation. The Ten Types of Innovation explores these insights to diagnose patterns of innovation within industries, to identi...

47,99
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Economics of Strategy / 7th edition

2017 || Paperback || David Besanko e.a. || Wiley

Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands ...

24,45
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Design Thinking for Business Growth / 1st edition

How to Design and Scale Business Models and Business Ecosystems

2021 || Paperback || M Lewrick || Wiley

Reinvigorate your innovation approach with business ecosystems

In a business ecosystem, different companies collaborate along and across previously sacrosanct industry barriers, encouraging innovation and the development of groundbreaking new products and services.

Design Thinking for Business Growth delivers an eye-opening, fresh approach to designing and scaling business models and ecosystems. In this book, Michael Lewrick delivers a comprehensive procedural model for the design, developmen...

63,69
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Experiential Marketing

Consumer Behavior, Customer Experience and The 7Es

2025 || Paperback || Wided (B&C Consulting Group) Batat || Taylor & Francis Group Limited

This book combines gives readers an overview of: the origins and the rise of the customer experience logic, the 7Es (Experience, Exchange, Extension, Emphasis, Empathy, Emotional touchpoints, Emic/Etic process) of the new experiential marketing mix, and the challenges for the future.

49,95
Levertijd: 22 werkdagen
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Performance Management in the Public Sector

2025 || Paperback || Wouter Van Dooren e.a. || Taylor & Francis Ltd

This fully revised third edition provides a comprehensive exploration of performance management in the public sector, incorporating nearly 200 new references from the latest decade of performance management research. The book presents fresh evidence on the uses and effects of performance management.

45,95
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Sustainable Management

A Complete Guide for Faculty and Students

2024 || Paperback || Petra Molthan-Hill || Taylor & Francis

Sustainable Management: The Complete Guide to Principles and Practice is both a core textbook, and a guide for teachers in one convenient volume.