With an emphasis on qualitative research as a process, and with new chapters on researching social mass media and writing a research project, this book takes a holistic approach to research and provides readers with a clear, step-by-step guide

Mary Holmes shows how an optimistic sociology can help us think about and understand social problems and positive social change. The perfect companion and/or antidote to studying sociology.

Covering theoretical foundations and practical applications, this book introduces the reader to PCP in its entirety and will be instrumental in helping them to do unbiased, rich interpretative, constructivist research

This book provides an introduction to community-based ethnography and other applied approaches to conducting qualitative research. It offers both a background in related theory and research, as well as hands-on activities and step-by-step guidelines.

Offers an introduction to the study of consumerism and consumption from a sociological perspective. The author examines what we buy, how and where we consume, the meanings attached to the things we purchase, and the social forces that enable and constrain consumer behavior.

Continually praised for its conversational tone, personal examples, and helpful pedagogical tools, this book is organized around the modern ideas of progress, knowledge, and democracy.

Provides full coverage of the wide range of multivariate topics that graduate students across the social and behavioral sciences encounter, using a conceptual, non-mathematical, approach.

This book leads the new researcher into the field by explaining the core concepts through theory, research and applied examples. This Fourth Edition now provides boxes that include real-world examples; new content on using social media, blogs, and doing research online; and more international examples.

With guidance especially pertinent to those specifically doing interviews with children as part of their research - including coverage of ethics, using participatory methods in formal settings, and choosing an interview style - this book provides both the theory and practical advice to ensure success