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Resultaten (119)
SW Retailing Management / 9th Edition
Paperback || Michael Levy || McGraw-Hill
Dit is een special wrap editie van het boek Retailing Management.
ISE Introduction to Geographic Information Systems
2018 || Paperback || Kang-tsung Chang || McGraw-Hill
Introduction toGeographic Information Systems, 9th edition is designed to provide students in a first orsecond GIS course with a solid foundation in both GIS concepts and the use ofGIS. Introduction to GIS strikes a careful balance between GIS concepts andhands-on applications. The main portion of the chapter presents GIS terms andconcepts and helps students learn how each one fits into a complete GIS system.At the end of each chapter, an application section with 2-7 tasks presentsstudents wi...
ISE Motor Learning and Control: Concepts and Applications / 12th edition
2020 || Paperback || Richard Magill e.a. || McGraw-Hill
Motor Learning and Control: Concepts and Applications, 12e, is an introduction to the study of motor learning and control for students who aspire to become practitioners in exercise science, physical education, and other movement-oriented professions. Each chapter presents motor learning and control as a set of principles and guidelines based on research evidence. The authors' clear writing style and practical applications will help students build a solid foundation and prepare them for furth...
Economics / 22th edition
2020 || Paperback || MCCONNELL || McGraw-Hill
Optimize your outcomes. With McConnell/Brue/Flynn, improving outcomes has never been simpler. If given the chance to work harder or smarter, which would you choose? This product's modern approach makes learning and applying economics easier for instructors and students alike.
From real-life examples to cutting-edge learning resources, McConnell offers a student-centered learning environment that presents the subject matter in new and engaging ways. For instructors, a fully supportive teaching...
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Financial and Managerial Accounting / 19th edition
2020 || Paperback || Jan Williams e.a. || McGraw-Hill
Financial and Managerial Accounting: The Basis for Business Decisions continues to offer a solid foundation for students who are learning basic accounting concepts. Known for giving equal weight to financial and managerial topics, the authors emphasize the need for a strong foundation in both aspects of accounting. The authors made data driven revisions focusing on where students were struggling and updated content accordingly.
Updates have also been made to the high-quality end of chapter pr...
Operations Management / 14th edition
2020 || Paperback || William J Stevenson || McGraw-Hill
This beloved and market-leading Operations Management book has been completely updated in the 14th edition and provides a clear presentation of the field of Operations Management with current real-world examples and thoughtful student pedagogy. The comprehensive breadth of content is presented in more modular flexible chapters, so it may be used for different course levels ranging from undergrad to executive education. That flexibility allows for the choice of more or less quantitative materi...
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Services Marketing / 4th edition
Integrating Customer Focus Across the Firm
2020 || Paperback || Alan Wilson e.a. || McGraw-Hill
Successful businesses recognize that the development of strong customer relationships through quality service (and services) as well as implementing service strategies for competitive advantage are key to their success. In its fourth European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive Gaps model at the center of this approach. The new edition draws on the most recent research,...
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Heat and Mass Transfer (in SI Units) / 6th Edition
Fundamentals and Applications
2020 || Paperback || Yunus Cengel e.a. || McGraw-Hill
Heat and Mass Transfer: Fundamentals & Applications, 6e in SI Units, is a textbook for practical-oriented heat transfer course offered to engineering students. It has a perfect blend of fundamentals and applications. It covers the standard topics of heat transfer with emphasis on physics and physical arguments.
The text is designed to develop a deeper understanding of the subject and encourage creative thinking. With numerous real-world examples, the book enhances intuitive skill among studen...
Strategic Human Resource Management / 2nd edition
2014 || Paperback || Paul Boselie || McGraw-Hill
Now in its second edition, Strategic HRM: A Balanced Approach has been updated and revised throughout to examine the latest in theory and practice. Central to its theme is putting HRM in its organizational context and creating a more balanced approach to managing people.
Psychology / 4th Edition
The Science of Mind and Behaviour
2019 || Paperback || Nigel Holt e.a. || McGraw-Hill
Psychology: The Science of Mind and Behaviour fourth edition has been fully updated to reflect new developments in the field. Its celebrated pedagogical design has been reinforced with key research, issues and offers an exciting and engaging introduction to the study of psychology.The scientific approach brings together international research, practical application and the levels of analysis framework to encourage critical thinking about psychology and its impact on our daily lives. Key featu...