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69,95
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Physiology of Behavior / 13th Global edition

2022 || Paperback || Neil Carlson e.a. || Pearson

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For courses in Physiological Psychology and Biopsychology

An up-to-date, comprehensive, and accessible overview of behavioralneuroscience

Physiology of Behavior provides a scholarly yet accessibleportrait of the dynamic interaction between biology and behavior. Authors Neil R.Carlson and ...

67,95
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Marketing: Real People, Real Choices / 11th Global Edition

2022 || Paperback || Michael Solomon e.a. || Pearson

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For undergraduate courses in the principlesof marketing. Companies donGÇÖt make decisions.People do.

Marketing: Real People, RealChoices is the only text to introducemarketing from the perspective of real people, who make real marketingdecisions, at leading companies every day. Timely a...

54,49
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Information Systems Today: Managing in the Digital World, Global Edition (e-book)

2022 || E-book via Bookshelf || Joseph Valacich e.a. || Pearson

This book has case studies so students can understand how and why information systems are essential in todays evolving business landscape. These cases studies highlight real-world companies, technologies, and issues that illuminate different topics. It aligns concepts with the latest trends, exploring how the rise different applications cloud/mobile computing affect information systems.

65,95
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Physics for Scientists and Engineers / 5th Global Edition

A Strategic Approach with Modern Physics

2022 || Paperback || Randall Knight || Pearson

For courses in introductory calculus-based physics. A research-driven approach to physics Physics for Scientists and Engineers incorporates Physics Education Research and cognitive science best practices that encourage conceptual development, problem-solving skill acquisition, and visualization. Knight stresses qualitative reasoning through physics principles before formalizing physics mathematically, developing student problem-solving skills with a systematic, scaffolded approach.

The text p...

89,95
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Operations Management: Sustainability and Supply Chain Management / 14th Global Edition

2023 || Paperback || Jay Heizer e.a. || Pearson

Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a practical and application-oriented manner. Through detailed behind-the-scenes perspectives on the production of goods and services-from music concerts to e-commerce package delivery, manufacturing an aircraft to 3D printed stakes-this text offers an inside view that helps students gain a true understanding of how operations work within an organization. This 14th Edit...

79,95
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Essentials of MIS / 15th edition

2023 || Paperback || Kenneth Laudon e.a. || Pearson

Essentials of MIS provides you with an in-depth look at how businesses today use IT and systems to achieve their goals. Current, real-world cases illustrate companies identifying and solving key business challenges using IS and technologies. The text's hands-on approach is designed to help you develop digital business skills and prepare you for a successful career in the MIS industry.

The 15th Edition features 4 all new cases per chapter and integrates new examples of today's companies using ...

61,95
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Developing Management Skills / 10th Global Edition

2023 || Paperback || David Whetten e.a. || Pearson

For undergraduate and graduate principles of management and management skills courses Skills development for tomorrow's managers Whetten's Developing Management Skills has become the standard text in learning hands-on management. Designed for students of all skill levels and learning styles, the text allows students to apply knowledge to real-world situations, connect concepts to their own lives, and experience management theory in a tactile and engaging way. Updated for tomorrow's managers, ...

73,50
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A Practical Guide to Digital Forensics Investigations / 2nd edition

2020 || Paperback || Darren R. Hayes || Pearson

THE DEFINITIVE GUIDE TO DIGITAL FORENSICS-NOW THOROUGHLY UPDATED WITH NEW TECHNIQUES, TOOLS, AND SOLUTIONS Complete, practical coverage of both technical and investigative skills Thoroughly covers modern devices, networks, and the Internet Addresses online and lab investigations, documentation, admissibility, and more Aligns closely with the NSA Knowledge Units and the NICE Cybersecurity Workforce Framework As digital crime soars, so does the need for experts who can recover and evaluate evid...

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Market Leader Advanced Coursebook / 3rd edition

With DVD-ROM incl. Class Audio

2011 || Hardcover || Iwona Dubicka e.a. || Pearson

The 3rd edition Course Book includes: All new reading texts from the Financial Times All new case studies with opinions from successful consultants who work in the real world of business All new listening texts reflecting the global nature of business New 'Business Across Cultures' spreads New Vocabulary Trainer www.marketleader.vocabtrainer.net

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Export planning met MyLab / Druk 2

A 10-step approach

2021 || Paperback || Joris Leeman || Pearson || met inkijkexemplaar || ook als eBook

When a company initiates export development and internationalisation, it is essential to follow a systematic strategy formulation and decisionmaking process. Export Planning provides a methodology to plan and achieve globalisation. This process of export planning consists of four phases: export policy, export audit, export plan, and export roll-out. Export Planning describes these 4 phases and provides a 10-step guide for the construction of an international marketing plan.

Export Planning w...