Introduces students to statistics using SPSS by using engaging subject matter and subjective and objective data.

Designed to help students understand difficult terms in their research courses, this pocket guide is in an ideal supplement to the many discipline specific texts on research methods and statistics.

The author demonstrates basic statistical concepts from two different perspectives, giving the reader a conceptual understanding of how to interpret statistics and their use

In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical applications, helping students both understand and do netnographic research projects of their own.Â

From research preparations to post-research debriefing, this book covers every stage of the social research process, outlining how to undertake fieldwork as safely as possible.

Working with social media data requires a specific set of knowledge and skills which this Little Quick Fix provides!

Sociologies in Dialogue brings together expert contributions from international scholars, who reflect on the importance of collaboration between diverse sociological perspectives to enhance our understanding of the role of sociology as an academic discipline, and as a vehicle for social change.

An unrivalled exploration of what visual ethnography is and what it should be, this book maintains a fine balance between theory and practice. The author provides up-to-date digital and technological topics in this 4th edition; offering clear, relevant guidance on the approaches that contemporary students want to understand and the tools they want to use.

Focusing on the methods that are commonly used by social scientists, this text introduces the regression methods for analysing spatial data.