Alternative, engaging, aimed at students, and written with the intention to challenge and educate. The onus is on fostering active consideration of marketing in the world.

We are in this together and will get through this together  Parent involvement has always been a vital part of any child’s education, but the pandemic and resulting remote instruction require that parents and educators partner at a deeper level.  Following the tremendous success of The Distance Learning Playbook, K-12, education authorities Doug Fisher, Nancy Frey, and John Hattie have teamed up with New York Times bestselling author and parenting expert Rosalind Wiseman to...

Intended for school counselors to aid in the learning of developmental classroom guidance, School Counseling Classroom Guidance: Prevention, Accountability, and Outcomes teaches the fundamentals, strategies, and research outcomes of classroom guidance programming for comprehensive, developmentally appropriate school counseling programs.

Human Trafficking: A Comprehensive Exploration into Modern Day Slavery examines the legal, socio-cultural, historical, and political aspects of human trafficking and modern-day slavery in the United States and around the world. The goal of this text is to provide an accurate understanding of all forms of human trafficking and current responses to this crime.

Takes readers through the whole CBT research process step-by-step as well as giving them a broader context for why research is important and how to use it in their work Â

Suitable for everyone who wants to be a journalist, this book offers a practical guide to what all you need to know, learn and do to succeed as a trainee reporter in newsroom.

Presents a realistic and empirically-based look at the theory, research, and practice of modern criminal profiling, or, as it's more professionally termed, behavioural analysis or behavioural investigative analysis.

A practical guide on how to produce and engage with arguments

With a focus on the tools needed for working in the PR industry, Public Relations Campaigns: An Integrated Approach gives students a hands-on introduction to creating successful, integrated PR campaigns. Authors Regina M. Luttrell and Luke W.

Capizzo present the ROSTIR model (research/diagnosis, objectives, strategy, tactics, implementation, and reporting/evaluation) and PESO model (paid, earned, shared/social, and owned media) to show students a framework for practitioners to plan effectivel...