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Resultaten (1926)
ISE Introducing Communication Theory: Analysis and Application / 7th edition
2020 || Paperback || Richard West e.a. || McGraw-Hill
Introducing Communication Theory: Analysis and Application focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience that guides students to master, recall, and apply key concepts while providing automatically graded assessments.
Fundamentals of Corporate Finance: 2024 Release ISE / 14th edition
2024 || Paperback || Stephen Ross e.a. || McGraw-Hill Education
morgen verzonden
Business Forecasting
Pearson New International Edition
2025 || Paperback || John Hanke e.a. || Pearson
For undergraduate and graduate courses in Business Forecasting. Written in a simple, straightforward style, Business Forecasting presents basic statistical techniques using practical business examples to teach students how to predict long-term forecasts.
Modern Economic Regulation
An Introduction to Theory and Practice
2023 || Paperback || Christopher Decker || Cambridge University Press
Economic regulation affects us all, shaping how we access essential services such as water, energy and transport, as well as how we communicate with one another in the digital world. Modern Economic Regulation describes the core insights of economic theory on which regulatory policies are based and connects this with evidence of how regulation is applied. It focuses on fundamental questions such as: why are certain industries regulated? What principles can inform regulation? How is regulation...
Handbook of Regression Modeling in People Analytics
With Examples in R and Python
2021 || Hardcover || Keith McNulty || Taylor & Francis
Despite the recent rapid growth in machine learning and predictive analytics, many of the statistical questions that are faced by researchers and practitioners still involve explaining why something is happening. Regression analysis is the best ‘swiss army knife’ we have for answering these kinds of questions.
This book is a learning resource on inferential statistics and regression analysis. It teaches how to do a wide range of statistical analyses in both R and in Python, ranging from s...
Demand-Driven Business Strategy
Digital Transformation and Business Model Innovation
2022 || Paperback || Cor Molenaar || Taylor & Francis
This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.
Public Management and Governance / 4th edition
2023 || Paperback || Tony Bovaird e.a. || Taylor & Francis
Public Management and Governance is the leading text in international public management and governance and an ideal introduction to all aspects of this field. It combines rigorous insight from pre-eminent scholars around the world with supportive, thoughtful, and intuitive structure and pedagogy. This revised and updated fourth edition responds to the significant changes in the external environment, as well as the field itself.
It includes six new chapters covering aspects of increasing impor...
Impact of Artificial Intelligence in Business and Society
Opportunities and Challenges
2024 || Paperback || Francesco Paolo (SKEMA Business School Appio e.a. || Taylor & Francis Ltd
This book focuses on understanding the wide range of opportunities as well as the spectrum of challenges AI brings in different business contexts and society at large.
Designing Dynamic Organizations
2001 || Paperback || Jay R. Galbraith e.a. || HarperCollins
Which business structures are best suited to the unpredictable 21st century? How can a company, division, or department reconfigure itself with minimum disruption and maximum impact? This title shows business leaders at all levels how to examine their choices by leading them systematically through these fundamental questions.
Customer Experience Branding
Driving Engagement Through Surprise and Innovation
2018 || Paperback || Thomas Gad || Kogan Page
The individual consumer now wields more power than ever before, with increased exposure to global cultures and media. This means that customer perception is now critically important and as such must occupy the heart of any brand. This provides a wealth of opportunities to work with and adapt to customers' motivations, but at the same time presents a series of challenges around retaining their attention and fostering positive relationships with them.
The secret of a brand's success often lies ...