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Resultaten (1905)

66,95
Levertijd: 3 werkdagen
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Bestel

Marketing Communications

A Brand Narrative Approach

2021 || Paperback || Micael Dahlen e.a. || Wiley

Marketing communications has two levels: a strategic, conceptual level, and a tactical, implementation level. In Marketing Communications , authors Micael Dahlen and Fredrik Lange argue that one cannot function without the other. Strategy and concept must be implemented, and successful implementation depends on sound strategy and concept.

31,95
Levertijd: 5 werkdagen
+
Bestel

Behind the Cloud

The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry

2020 || Hardcover || Marc Benioff e.a. || Wiley

How did salesforce.com grow from a start up in a rented apartment into the world s fastest growing software company in less than a decade?

For the first time, Marc Benioff, the visionary founder, chairman, and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dot com implosion of 2001, but also went on to define itself as the leader...

17,50
Vandaag besteld,
morgen verzonden
met 5% korting 16,63
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Bestel

Is Capitalism Working?

A primer for the 21st century

2024 || Paperback || Jacob Field || Van Ditmar Boeken B.V.

One of four titles in Thames & Hudson’s innovative new ‘Big Idea’ series, this incisive discussion of capitalism breaks down the key concepts and theories at the heart of this contentious topic.

39,95
Levertijd: 6 werkdagen
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Mastering the Supply Chain

Principles, Practice and Real-Life Applications

2019 || Paperback || Ed Weenk || Kogan Page

Mastering the Supply Chain is an introduction to supply chain management. The book integrates theory with practice and aims to create a cross-functional mindset in students and practitioners. It provides a wide overview of relevant supply chain concepts and sets out the challenges that need to be overcome in order to find practical ways of implementing these in a real company situation.

Readers are continuously asked to actively reflect on the choices they make, thus experiencing first-hand t...

54,50
Vóór 20:30 uur besteld,
vandaag verzonden
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Strategic Maintenance Planning / 1st Edition

2006 || Paperback || A. Guildford || Elsevier

Strategic Maintenance Planning deals with the concepts, principles and techniques of preventive maintenance, and shows how the complexity of maintenance strategic planning can be resolved by a systematic 'Top-Down-Bottom-Up' approach. It explains how to establish objectives for physical assets and maintenance resources, and how to formulate an appropriate life plan for plant. It then shows how to use the life plans to formulate a preventive maintenance schedule for the plant as a whole, along...

19,95
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The Personal MBA

A World-Class Business Education in a Single Volume

2024 || Paperback || Josh Kaufman || Penguin

From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.

15,95
Vandaag besteld,
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met 5% korting 15,15
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Burn After Writing (Celestial)

2024 || Paperback || Sharon Jones || Penguin Publishing Group

The national bestseller.





Write. Burn. Repeat. Now with new covers to match whatever mood you're in.



"This book has made me laugh and cry, filled me with joy, and inspired me."



-TikTok user camrynbanks



Instagram, WhatsApp, Snapchat, TikTok, VSCO, YouTube…the world has not only become one giant feed, but also one giant confessional. Burn After Writing allows you to spend less time scrolling and more time self-reflecting. Through incisive questio...

19,99
Vandaag besteld,
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met 5% korting 18,99
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The Everything Store: Jeff Bezos and the Age of Amazon

2024 || Paperback || Brad Stone || Van Ditmar Boeken B.V.

**Winner of the Financial Times and Goldman Sachs Business Book of the Year Award** 'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism .

14,95
Vandaag besteld,
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met 5% korting 14,20
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Post Corona

From Crisis to Opportunity

2024 || Paperback || Scott Galloway || Transworld Publishers Ltd

64,95
Levertijd: 5 werkdagen
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Bestel

Research Methods for Leisure and Tourism

2017 || Paperback || A. Veal || Pearson

Now in its fifth edition, Research Methods for Leisure and Tourism has become the ultimate reference text for both students enrolled in undergraduate and postgraduate degrees and practising managers. This book combines comprehensive coverage of a wide variety of qualitative and quantitative research methods with step-by step guidance through research software including Excel, SPSS and NVivo. Key featuresCoverage of both qualitative and quantitative research methods, ensuring a balanced approa...