This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and motivate, collect and analyse data, and present findings in a logical and convincing manner. The authors evaluate various qualitative and quantitative methods and their consequences, guiding readers t...

This text provides a solid introduction to concepts such as statistical control, mediation, moderation, and path modeling necessary to students taking intermediate and advanced statistics courses across the social sciences.

Providing readers with the introduction to doing research into digital cultures and technologies, this book considers the methodological, practical and theoretical elements of digital ethnography and demonstrates how to research experiences and relationships as well as objects and events

Packed full of case studies, activities and hints and tips for best practice, this book gives coaching and mentoring trainees the knowledge and skills they need to make the best start in their research career.

A step-by-step approach to guide students through the whole research process, from initial ideas, through to writing up and presenting the findings.

Sharp and focused, this book provides the need-to-know information on how to design and implement a good, high quality research project. Oriented around real-world application, it emphasizes the aspects of research most relevant to conducting practice-based research. Assuming no prior knowledge, but appropriate for experienced learners, it builds knowledge at a sustainable pace.

It offers readers: - A no frills guide to methodology and the theory of conducting research - Strategies for commun...

Giving readers an insight into the minds of researchers, this book brings together the reflections of various authors on the qualitative theoretical framework they used, and how they made research design decisions based on the chosen theoretical framework.

This book offers an accessible critique of recent Early Childhood Educational Research, taking an international perspective, and highlighting strengths and key focus areas within the field. It will also identify areas where researchers have yet to offer significant insights that support the development of theory, policy and practice.

This book is an invaluable guide to using grounded theory (GT) effectively in business and management dissertations, and offers practical guidance and insight into how to successfully transcribe and analyse data using the GT approach in students' own research project.