An updated edition of a bestselling text that provides readers with a clear and comprehensive overview of methods for conducting management and business research.

An engaging, practical introduction to research methods, guiding students through the challenges of developing a project, with abundant examples, activities and digital resources.

With a calming, reassuring tone, Nicholas Walliman gives students the ability and confidence to plan, design, and prepare for a research project.

Packed with features like case studies and checklists, this accessible book gets you up and running so you can both understand interview research and use it in your project.

Helping the reader get to grips with theory and apply it to qualitative analysis, the authors introduce eight analytical approaches that are key to social science research.

This approachable introduction to doing data science in R provides step-by-step advice on using the tools and statistical methods to carry out data analysis. Introducing the fundamentals of data science and R before moving into more advanced topics like Multilevel Models and Probabilistic Modelling with Stan, it builds knowledge and skills gradually. This book: Focuses on providing practical guidance for all aspects, helping readers get to grips with the tools, software, and statistical me...

This book is a step-by-step introduction to doing qualitative research, supporting you through every milestone of your research project, no matter the type of data or research tools you use.

Offering students the opportunity to determine and understand statistical analysis by first choosing the answers to basic design questions, readers will find that this hands-on book simplifies a complex research design into a few basic components.

A step-by-step guide to writing empirically focused research papers, this new introduction covers areas from formulating a hypothesis and doing pre-research, to managing both qualitative and quantitative data, through to preparing work for publication.

Constructing Social Research is an innovative text that can serve as an introduction to social research methods course, or as a capstone to an advanced course introducing a social scientific discipline. Rather than offer an inventory of data collection and analysis techniques, its primary goal is to show unity within the diversity of activities that are called social research.