Apply psychology and behavioral science to web, UX, and graphic design Behavioral science leader and CEO at The Team W, Inc., Susan M. Weinschenk, provides a guide that every designer needs, combining real science and research with practical examples on everything from font size to online interactions. With this book you'll design more intuitive and engaging apps, software, websites and products that match the way people think, decide and behave.

Here are some of the questions this book will ...

An accessible and attractive beginner's guide to getting the most out of looking at pictures

An introductory guide to the art of ancient Greece and Rome, capturing the passion and inspiration that fired the artists of these civilizations

An affordable, accessible introduction to artworks in the global landscape, including land art, site-specific art and sculpture parks.

An account of Vincent Van Gogh, together with a selection of his works.

A fresh perspective on the celebrated Dutch painter Rembrandt van Rijn.

An illustrated reader featuring a collection of essays from trailblazing curator and writer Helen Molesworth - the first book of her collected writings