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Economie en bedrijf algemeen (1629)

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Information Systems Today / 9th Global Edition

Managing in the Digital World

2022 || Paperback || Joseph Valacich e.a. || Pearson || ook als eBook

For undergraduate courses in management information systems A modern, case study-based exploration of Management Information Systems Information Systems Today: Managing in the Digital World opens each chapter with a case study so you can quickly understand how and why information systems are essential in today's evolving business landscape. The authors selected cases that highlight real-world companies, technologies, and issues that illuminate the chapter topics. Aligning major concepts with ...

37,01
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Smarter Investing: Simpler Decisions for Better Results

Simpler Decisions for Better Results

2025 || Paperback || Tim Hale || Pearson

How to build a simple yet robust portfolio – based on the latest theory and evidence - implemented with easy-to-select, best-in-class funds.

42,50
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met 5% korting 40,38
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The Platform Business Navigator

2024 || Paperback || Felix Wortmann e.a. || Pearson Education Limited

8 out of the 10 most valuable companies are built on platform business models – such as Amazon, Alibaba, Apple and Google. Given their ubiquity, traditional companies can no longer ignore platform models so this book is their practical and comprehensive guide to leveraging the power of platforms in your organisation.

81,95
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Marketing: Real People, Real Choices / 12th Global Edition

2025 || Paperback || Michael Solomon e.a. || Pearson

78,95
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Marketing Management / 5th European edition

2024 || Paperback || Philip Kotler e.a. || Pearson

The global bestseller Marketing Management is considered as the authoritative text on the subject. The 5th European edition focuses on fundamental aspects such as accessibility and the fast-moving pace of modern marketing. Covering a wide range of concepts, in-depth European case studies and exercises, the book offers the tools every student needs.

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Service Operations Management / 6th edition

2025 || Paperback || Robert Johnston e.a. || Pearson Benelux B.V.

Address real-world organisational challenges by applying the principles of Service Operations Management Service Operations Management, 6th edition provides an understanding of how service performance can be improved in organisations. It features tools and techniques throughout, along with examples from a wide variety of international businesses.

84,95
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Marketing: An Introduction / 16th Edition

2025 || Paperback || Gary Armstrong e.a. || Pearson

77,95
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The Practice of Statistics for Business and Economics / 5th edition

2020 || Paperback || David Moore e.a. || Macmillan

Look at your data. Now available with Macmillan's online learning platform Achieve, The Practice of Statistics for Business and Economics (PSBE) helps students develop a working knowledge of data production and interpretation in a business and economics context, giving them the practical tools they need to make data-informed, real-world business decisions from the first day of class. Achieve for The Practice of Statistics for Business and Economics connects the problem-solving approach and re...

67,95
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Principles of Microeconomics (International Edition)

2023 || Paperback || Betsey Stevenson e.a. || Macmillan

Every decision is an economic decision.

Principles of Microeconomics 2e by Betsey Stevenson (University of Michigan), and Justin Wolfers (University of Michigan) emphasises that every decision is an economic decision. The authors’ focus on useful economics uses compelling explanations and real-life examples to help students develop and apply economic intuition to their everyday decisions. They provide a thoroughly fresh take on a wide range of foundational topics in an engaging presentation...

82,95
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Principles of Economics

2026 || Paperback || Betsey Stevenson e.a. || Macmillan Learning