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Economie en bedrijf algemeen (271)
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Yes!
50 Scientifically Proven Ways to Be Persuasive
2025 || Paperback || Noah J. Goldstein e.a. || Simon & Schuster Nederland B.V.
Based on more than 60 years of research into the psychology of persuasion, "Yes!" reveals 50 simple but remarkably effective strategies to become more persuasive at work and in one's personal life.
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Start With Why
15th Anniversary Edition: How Great Leaders Inspire Everyone to Take Action
2025 || Paperback || Simon Sinek || Penguin Books Ltd
Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential and more profitable than others? Why do some command greater loyalty from customers and employees alike?
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Artificial Intelligence and Work
Transforming Work, Organizations, and Society in an Age of Insecurity
2025 || Paperback || John Bratton e.a. || SAGE
This thought-provoking book looks at how AI technologies are changing organizations, society and the world of work, combining breadth, critical analysis and academic rigour.
Relentless
From Good to Great to Unstoppable
2025 || Hardcover || Tim S. Grover || Simon & Schuster Nederland B.V.
Legendary trainer Grover uses his experience with the world's top athletes to drill down into the killer instinct that separates the good from the great, showing readers how to tap into the dark side of competitive intensity in order to win--regardless of the circumstance or cost.
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Bullshit Jobs
A Theory
2025 || Paperback || David Graeber || Simon & Schuster Nederland B.V.
From David Graeber, the bestselling author of The Dawn of Everything and Debt—“a master of opening up thought and stimulating debate” (Slate)—a powerful argument against the rise of meaningless, unfulfilling jobs…and their consequences.
Does your job make a meaningful contribution to the world? In the spring of 2013, David Graeber asked this question in a playful, provocative essay titled “On the Phenomenon of Bullshit Jobs.” It went viral. Af...
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AI First
The Playbook for a Future-Proof Business and Brand
2025 || Hardcover || Adam Brotman e.a. || Harvard Business Review Press
What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: 'It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and a
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The Growth Dilemma
Managing Your Brand When Different Customers Want Different Things
2025 || Hardcover || Annie Wilson e.a. || Harvard Business Review Press
With depth, clarity, and a bit of humour, Wilson and Hamilton give you a better way to strategically select new target markets and manage multiple customer segments. The Growth Dilemma is your road map to brand growth.
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The AI Con
How to Fight Big Tech's Hype and Create the Future We Want
2025 || Paperback || Emily M. Bender e.a. || Vintage Publishing
Packed with real-world examples, pithy arguments and expert insights, The AI Con arms you to spot AI hype in all its guises, expose the exploitation and power-grabs it aims to hide, and push back against it at work and in your daily life.
Face Your Financial Fears
The simple guide to fixing your relationship with money
2025 || Paperback || Jake Cousineau || Harriman House Publishing
A guilt-free guide for readers who may have already made money mistakes and are looking for a way to improve their financial outlook.
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How AI Thinks
How we built it, how it can help us, and how we can control it
2025 || Paperback || Nigel Toon || Transworld Publishers Ltd