Economie en bedrijf algemeen (62)
Valuing a Business, Sixth Edition: The Analysis and Appraisal of Closely Held Companies
2024 || Hardcover || Shannon Pratt e.a. || McGraw-Hill
Entrepreneurial Finance, Fourth Edition: Finance and Business Strategies for the Serious Entrepreneur
2024 || Paperback || Steven Rogers || McGraw-Hill
The Patient Priority: Solve Health Care's Value Crisis by Measuring and Delivering Outcomes That Matter to Patients
2023 || Hardcover || Stefan Larsson e.a. || McGraw-Hill
From the thought leaders at Boston Consulting Group come lessons on how leading health systems around the world are delivering patient-centered, value-based care by focusing on the health outcomes that matter to patients.To address the growing crises confronting the global health sector, health systems need to deliver better health outcomes to patients for the money spent, an approach known as value-based health care. Contrary to traditional approaches to health-systems reform that emphasize ...
Business and Society: Stakeholders Ethics Public Policy ISE
2024 || Paperback || Anne Lawrence e.a. || McGraw-Hill
A First Look at Communication Theory ISE / 11th edition
2022 || Paperback || Em Griffin e.a. || McGraw-Hill
The 11th edition of A First Look at Communication Theory encourages students who are encountering the field for the first time to tackle theories without fear. The authors' conversational style and relevant examples keep complex theories within the grasp of first-time theory students. They introduce over 30 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own live...
Applied Statistics in Business and Economics: 2024 Release ISE / 8th edition
2024 || Paperback || David Doane e.a. || McGraw-Hill
Corporate Finance / 4th edition
2020 || Paperback || David Hillier e.a. || McGraw-Hill
The fourth edition of Corporate Finance takes an applied approach to cover all the latest research and topic areas important to students taking Finance courses. The new edition provides an international perspective on all areas of corporate finance and has been updated to include discussion on current trends such as the rise of populism and trade barriers on international finance, the advent of Financial Technology, and key regulatory changes impacting the sector.
Understanding and Application
.Clear, user-friendly sty...
Economics / 13th edition
2025 || Paperback || David Begg e.a. || McGraw-Hill
Discover how the dynamic world of economics influences our daily lives, society, political decisions and environmental concerns. This thirteenth edition of Economics by David Begg, Gianluigi Vernasca, Eric Golson and Bridget Kauma, supports students understanding of economics by blending foundational principles with contemporary issues and applications.
Covering the latest economic topics, such as the global implications of war, the effects of macro-inflation and the role of AI in the lab...
Positioning: The Battle for Your Mind
The battle for your mind. How to be seen and heard in the overcrowded marketplace
2001 || Paperback || Al Ries e.a. || McGraw-Hill
Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors.
The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace
2008 || Paperback || Peter Montoya e.a. || McGraw-Hill
The international bestseller--now updatedfor an even bigger, brand-savvy market