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Economie en bedrijf algemeen (1359)
Services Marketing:
Integrating Customer Focus Across the Firm ISE
2023 || Paperback || Valarie Zeithaml e.a. || McGraw-Hill
Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. • Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. • New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketin...
Understanding Business: 2024 Release ISE
2024 || Paperback || William Nickels e.a. || McGraw-Hill
Nickels/McHugh/McHugh, Understanding Business is a market-leading product that meets the needs of nearly all classrooms, no matter the size, teaching modality or learning objectives. The content is unmatched in depth, breadth, currency and relevancy, and is presented in an extremely readable format for students with all learning styles. A wealth of technology solutions through McGraw Hill Connect engages students, enriches learning, furthers understanding, and simplifies instructors’ assess...
Organizational Communication
A Critical Introduction
2025 || Paperback || Dennis K. Mumby e.a. || SAGE
Secrets of Resilience
50 Insights from Resilient People
2026 || Paperback || John Lees || John Murray Press
DISCOVER THE 50 SECRETS THAT RESILIENT PEOPLE KNOW - COMPLETE WITH STRATEGIES FOR PUTTING THEM INTO PRACTICE.
Secrets of Productive People
50 Unmissable Productivity Insights
2026 || Paperback || Mark Forster || John Murray Press
DISCOVER THE 50 SECRETS THAT PRODUCTIVE PEOPLE KNOW - COMPLETE WITH STRATEGIES FOR PUTTING THEM INTO PRACTICE.
The Logistics and Supply Chain Toolkit / 4th revised edition
Over 100 Tools for Transport, Warehousing and Inventory Management
2024 || Paperback || Gwynne Richards e.a. || Kogan Page Ltd
The Logistics and Supply Chain Toolkit provides practical tools and ideas to optimize the management of logistics and supply chain processes. The fourth edition is fully updated to feature the latest frameworks and topics, including robotics and blockchain in logistics and how to measure the return on investment for these technologies. It offers solutions and plans spanning across a variety of functions such as warehousing, logistics, supply chain management, inventory and outsourcing.
Genera...
Confident DevOps
The Essential Skills and Insights for DevOps Success
2024 || Paperback || Mark Peters || Kogan Page
Uncover the fundamentals of DevOps and develop the skills you need to succeed in this fascinating and fast-moving sector.
Digital Wellbeing
Recharge Your Focus and Reboot Your Life
2025 || Paperback || Petra Velzeboer || Kogan Page
Find balance in your digital life and improve your wellbeing with fascinating insights and practical tips.
The Art of Agile Product Ownership
A Guide for Product Managers, Business Analysts, and Entrepreneurs
2022 || Paperback || Allan Kelly || Springer
User level: Beg-Int
A Very Short, Fairly Interesting and Reasonably Cheap Book About Cross-Cultural Management
2017 || Paperback || Jasmin Mahadevan || SAGE
Conceived by Chris Grey as an antidote to conventional textbooks, each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.
