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Economie en bedrijf algemeen (1372)
ISE Introducing Communication Theory: Analysis and Application / 7th edition
2020 || Paperback || Richard West e.a. || McGraw-Hill
Introducing Communication Theory: Analysis and Application focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience that guides students to master, recall, and apply key concepts while providing automatically graded assessments.
Fundamentals of Corporate Finance: 2024 Release ISE / 14th edition
2024 || Paperback || Stephen Ross e.a. || McGraw-Hill
Designing Dynamic Organizations
2001 || Paperback || Jay R. Galbraith e.a. || HarperCollins
Which business structures are best suited to the unpredictable 21st century? How can a company, division, or department reconfigure itself with minimum disruption and maximum impact? This title shows business leaders at all levels how to examine their choices by leading them systematically through these fundamental questions.
Modern Economic Regulation
An Introduction to Theory and Practice
2023 || Paperback || Christopher Decker || Cambridge University Press
Economic regulation affects us all, shaping how we access essential services such as water, energy and transport, as well as how we communicate with one another in the digital world. Modern Economic Regulation describes the core insights of economic theory on which regulatory policies are based and connects this with evidence of how regulation is applied. It focuses on fundamental questions such as: why are certain industries regulated? What principles can inform regulation? How is regulation...
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Pattern Breakers
The Secrets Behind the World's Most Successful Start-Ups
2025 || Paperback || Mike Maples Jr e.a. || Pan Macmillan
From the man who invested in Twitter, Twitch and Lyft back when they were named Odeo, Justin.TV and Zimride, an analysis of what it is that makes start-ups successful, and an exploration of how those companies can be identified at the seed stage of their development.
Creating Effective Teams - International Student Edition
A Guide for Members and Leaders
2021 || Paperback || Susan A. Wheelan e.a. || SAGE
Entrepreneurship - International Student Edition
The Practice and Mindset
2022 || Paperback || Heidi M. Neck e.a. || SAGE
Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments.
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Business Analytics
Solving Business Problems With R
2024 || Paperback || Arul Mishra e.a. || SAGE
Business Analytics: Solving Business Problems with R offers a practical, hands-on introduction to analytical methods, including machine learning in real-world business scenarios. Connecting business decisions and analytical methods across multiple fields, this book guides readers through a wide range of business problems and their fitting analytical solutions, offering examples and implementation using R.
Customer Experience Branding
Driving Engagement Through Surprise and Innovation
2018 || Paperback || Thomas Gad || Kogan Page
The individual consumer now wields more power than ever before, with increased exposure to global cultures and media. This means that customer perception is now critically important and as such must occupy the heart of any brand. This provides a wealth of opportunities to work with and adapt to customers' motivations, but at the same time presents a series of challenges around retaining their attention and fostering positive relationships with them.
The secret of a brand's success often lies ...
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Business Forecasting
Pearson New International Edition
2025 || Paperback || John Hanke e.a. || Pearson
For undergraduate and graduate courses in Business Forecasting. Written in a simple, straightforward style, Business Forecasting presents basic statistical techniques using practical business examples to teach students how to predict long-term forecasts.
