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Economie en bedrijf algemeen (1362)
maandag verzonden
Understanding Journalism
2020 || Paperback || Lynette Sheridan Burns e.a. || SAGE
With a new chapter on visual storytelling and expanded coverage of digital and social media platforms, the third edition of this bestselling text explains the principles and techniques required to become a successful - and valued - journalist.
maandag verzonden
Global Entrepreneurship & Innovation
2023 || Paperback || Sarika Pruthi e.a. || SAGE
A new textbook on entrepreneurship and innovation which has a global focus.
English for International Tourism New Edition Upper Intermediate Coursebook (with DVD-ROM)
2013 || Paperback || Peter Strutt e.a. || Pearson
The series builds learner confidence in the professional skills needed for the tourist industry whilst developing their language awareness. Students practise these skills in realistic Case Studies that reflect topical tourism issues. The DVD-ROM accompanying the Coursebook includes travel DVDs with accompanying worksheets.
English for International Tourism is recommended preparation for the LCCI English for tourism exams www.lcci.org.uk.
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Contagious
Why Things Catch On
2025 || Paperback || Jonah Berger || Simon & Schuster Nederland B.V.
Dynamic young Wharton professor Berger draws on his research to explain the six steps that make products or ideas contagious. Why do some products get more word of mouth than others? Why does some online content go viral?
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Fish!
A remarkable way to boost morale and improve results
2024 || Paperback || Stephen C. Lundin e.a. || Hodder & Stoughton
A revised and re-energized edition of the internationally bestselling parable that will help you love the work you do - even if you can't always do work that you love. With foreword by Ken Blanchard.
maandag verzonden
Marketing Research
A Managerial Approach
2023 || Paperback || Al Marshall || SAGE
An exciting new textbook which introduces you to the essential elements of market research such as problem identification, methodologies, data collection, analysis and reporting.
Teaching Smart People How to Learn
2024 || Paperback || Chris Argyris || Harvard Business Review Press
Competitive success depends on learning, but most people, including professionals in leadership positions, are not very good at it. This book shows how companies that focus on continuously improving their managers' and employees' reasoning patterns can improve employee problem-solving and therefore increase success.
maandag verzonden
HBR's 10 Must Reads on Managing People (with featured article "Leadership That Gets Results," by Daniel Goleman)
2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press
Managing people is fraught with challenges even if you're a seasoned manager. This book inspires you to tailor your management styles to fit your people; motivate with more responsibility, not more money; support first-time managers; build trust by soliciting input; teach smart people how to learn from failure; and build high-performing teams.
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The Emperor of All Maladies
A Biography of Cancer
2024 || Paperback || Siddhartha Mukherjee || Scribner
Now in paperback, Siddhartha Mukherjee's instant New York Times-bestselling The Emperor of All Maladies, a 'magisterial' history of cancer--one of the New York Times Book Review's 10 Best Books of 2010. 'An extraordinary achievement." -The New Yorker "It's time to welcome a new star in the constellation of great writer-doctors. ' --Washington Post.
maandag verzonden
Nice Girls Don't Get The Corner Office
Unconscious Mistakes Women Make That Sabotage Their Careers
2024 || Paperback || Lois P. Frankel || Little, Brown & Company
The New York Times bestseller, which has become a must-have for women in business, is now revised and updated in celebration of its 10th anniversary.
