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Economie en bedrijf algemeen (1356)
The Personal MBA
A World-Class Business Education in a Single Volume
2024 || Paperback || Josh Kaufman || Penguin
From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.
Burn After Writing (Celestial)
2024 || Paperback || Sharon Jones || Penguin Publishing Group
The national bestseller.
Write. Burn. Repeat. Now with new covers to match whatever mood you're in.
"This book has made me laugh and cry, filled me with joy, and inspired me."
-TikTok user camrynbanks
Instagram, WhatsApp, Snapchat, TikTok, VSCO, YouTube…the world has not only become one giant feed, but also one giant confessional. Burn After Writing allows you to spend less time scrolling and more time self-reflecting. Through incisive questio...
Advertising Media Planning / 5th edition
A Brand Management Approach
2022 || Paperback || USA) Larry D. (University of Houston Kelley e.a. || Taylor & Francis
Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency perspective, the textbook is organized into four key parts, walking the student through the foundations of brand communication, communication planning, the different media channels available, and the process of preparing, presenting, and evaluati...
Transforming Food Systems
Narratives of Power
2025 || Paperback || Molly D. (Middlebury College Anderson || Taylor & Francis Group Limited
This book focuses on the contested nature and competing narratives of food system transformations, despite it being widely acknowledged that changes are essential for the safeguarding of human and planetary health and well-being.
Communicating Through a Pandemic
A Chronicle of Experiences, Lessons Learned, and a Vision for the Future
2024 || Paperback || Amelia Burke-Garcia || Taylor & Francis Ltd
This easy-to-read guidebook helps marketers and health communicators alike understand the COVID-19 pandemic, learn from it, and plan for future emergencies that may require a need to draw on the same set of skills.
Beauty in Leadership and Coaching
And Its Role in Transforming Human Consciousness
2025 || Paperback || Peter Hawkins || Taylor & Francis Group Limited
Written by best-selling author and global thought leader Peter Hawkins, Beauty in Leadership and Coaching explores how leaders and coaches can contribute to the urgent task to transform human consciousness to address the great inter-connected challenges of our times.
James Mill, John Stuart Mill, and the History of Economic Thought
2025 || Paperback || Masatomi (Osaka Gakuin University Fujimoto e.a. || Taylor & Francis Ltd
Commemorating the 250th anniversary of James Mill’s birth and the 150th of John Stuart Mill’s death, this volume analyses the Mills’ discussions on topics such environment, gender, education, ethics, and lifestyle.
A Concise Handbook of Business Research
Special Emphasis on Data Analysis Using MS-Excel and R
2025 || Paperback || Ashish Arya e.a. || Taylor & Francis Ltd
This book deals with the basics of Research Methodology (RM) for Business Research and statistical analysis for dealing with data using two software: R (a free statistical analysis environment) and MS-Excel.
Hospitality Finance and Accounting / 2nd Edition
2025 || Paperback || Rob van Ginneken || Taylor & Francis
Hospitality Finance and Accounting provides a uniquely concise, accessible and comprehensive introduction to hospitality, finance and accounting from a managerial perspective. By avoiding unnecessary jargon and focusing on the essentials, this book offers a crucial breakdown of an often overly-complex subject area.
Organization Development
The Process of Leading Organizational Change
2023 || Paperback || USA) Donald L. (University of Denver Anderson || SAGE
Organization Development: The Process of Leading Organizational Change, Sixth Edition offers a comprehensive look at individual, team, and organizational change, covering classic and contemporary organization development techniques.
