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The Bezos Letters
14 Principles to Grow Your Business Like Amazon
2024 || Paperback || Steve Anderson || John Murray Press
The USA TODAY and WALL STREET JOURNAL bestseller which uses Amazon CEO Jeff Bezos' annual shareholder letters to show why, when, and how to take risks and grow your business.
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Advertising in the Digital Age
Theories and Practices
2024 || Paperback || Sevil Yesiloglu e.a. || SAGE
Advertising is everywhere. Whether you realise it or not, it's there when you watch your favourite Netflix show, when you scroll through Instagram, and when you search on Google. What's more, advertisers are becoming more savvy than ever, using new technologies to target adverts to you specifically. So what are we to make of all this? This book will equip you with a thorough understanding of today's media environment and how 'online' advertising differs from traditional 'offline' models.
In ...
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Digital Business
Strategy, Management & Transformation
2024 || Paperback || Annmarie Hanlon || SAGE
This textbook covers all the essentials for understanding and doing business in a digital world to help equip students for graduate success in a fast-changing, digitalised and technology-led business environment.
Managing and Organizations / 7th edition
An Introduction to Theory and Practice
2024 || Paperback || Stewart R Clegg e.a. || SAGE
Covering the fundamentals of organizational behaviour, as well critically reflecting on the institutions and practices of business life, the seventh edition of Managing and Organizations has been updated to include:• A new chapter on Managing Diversity and Inclusion written by Martyna Sliwa, Professor of Business Ethics and Organisation Studies at Durham University Business School. • A new chapter on Managing Motivation—what drives individuals and teams to excel. • New and revamped ca...
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HBR Guide to Coaching Employees (HBR Guide Series)
2024 || Paperback || Harvard Business Review || Harvard Business School Publishing
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Customer Data and Privacy: The Insights You Need from Harvard Business Review
The Insights You Need from Harvard Business Review
2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press
Is it possible to take advantage of the benefits of data collection - and mitigate risks - for both companies and customers?
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Harvard Business Review Project Management Handbook
How to Launch, Lead, and Sponsor Successful Projects
2024 || Paperback || Antonio Nieto-Rodriguez || Harvard Business Review Press
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Multigenerational Workplace: The Insights You Need from Harvard Business Review
2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press
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What They Still Don’t Teach You At Harvard Business School
2024 || Paperback || Mark H. McCormack || Profile Books Ltd
More timeless wisdom from the million-copy bestselling author.
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No Bullsh*t Change
An 8 Step Guide for Leaders
2024 || Paperback || Chris Hirst || Profile Books Ltd
The no-nonsense guide to change: how to lead it and how to lead through it when the world is still spinning. By the award-winning author of No Bullsh*t Leadership.