"Every business leader intuitively recognizes that Artificial Intelligence and Analytics (AIA) offer new opportunities for their companies, but the subject can be daunting and obscure for most C-Suites. Anderson and Zettelmeyer offer a simple-to-understand tutorial on AIA, and more importantly, offer practical tips for accelerating its adoption across the entire enterprise. At McDonald's, we're acting on the framework outlined in this book."

--Chris Kempczinski, CEO McDonald's "The future of b...

This rare intimate look at Jack Bogle and his world-changing investment organization provides invaluable lessons for investors, for business leaders, and for historians of finance

One of the world's largest, fastest-growing, and most trusted investing institutions, Vanguard serves over 30 million clients, manages more than eight trillion dollars, and is an influential industry disruptor.

Now, Charles D. Ellis-referred to by Money magazine as "the wisest man on Wall Street"-reveals the story...

24 STEPS TO SUCCESS! Interest in entrepreneurship is at an all-time high and for good reason--and it's not about to stop. Entrepreneurship is a way to solve problems and increase our quality of life, as well as a way for people to take control of their own lives. Yet some feel it is something they cannot participate in. This book shatters that myth. It will give you a clear and accessible path to become an entrepreneur yourself. There is nothing mystical about entrepreneurship. It is a craft...

The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.

For readers of Work Won't Love You Back and A History of America in Ten Strikes, the leader of the Starbucks and Tesla union movements shares stories from the front lines to help workers organize their own workplace.

How do we know what's true? The author of the bestselling The Rules of Contagion searches over two thousand years of history and science to find out

The first text to fully explore the issue of ownership and governance of international events. Split onto two distinct parts of 'Theory' and 'Cases', it presents cases from sports as well as non-sports events, in addition to general principles regarding ownership and governance based on historical, legal and managerial considerations. Ownership and Governance of International Events explores these events as global common goods owned by communities of participants, be they athletes, spectators...

Now in its 6th Edition, this highly acclaimed textbook provides sanitation information needed to ensure hygienic practices and safe food for food industry personnel as well as students. It addresses the principles related to contamination, cleaning compounds, sanitizers, cleaning equipment. It also presents specific directions for applying these concepts to attain hygienic conditions in food processing or food preparation operations.

New in this edition:

Updated chapters on the fundamentals o...

Projectmatig werken is geschreven voor iedereen die betrokken is bij een project en die invloed wil hebben op de gang van zaken binnen dat project. Projectmatig werken is inmiddels een ingeburgerde aanpak binnen de meeste organisaties, Het is zinvol wanneer er sprake is van mensen die met beperkte middelen een maximale prestatie moeten leveren. Dit boek geeft een compleet beeld van wat er komt kijken bij het opzetten en besturen van projecten.

De eerste druk van dit boek is verschenen in 1984...