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Economie en bedrijf algemeen (1603)
The Life Cycle of a CEO
The Myths & Truths of How Leaders Succeed
2024 || Paperback || Claudius A. Hildebrand e.a. || John Murray Press
Based on an extensive, ground-breaking new study of the tenure of over 500 twenty first century CEOs, this is a radical reassessment of the demands in the top job and what it takes to succeed in a role like no other.
HBR Guide to Better Business Writing (HBR Guide Series)
Engage Readers, Tighten and Brighten, Make Your Case
2022 || Paperback || Bryan A. Garner || Harvard Business Review Press
HBR Guide to Persuasive Presentations (HBR Guide Series)
2024 || Paperback || Nancy Duarte || Van Ditmar Boeken B.V.
We all wish we could sharpen key management skills-like writing more effective emails or proposals, focusing to-do lists on what really matters, giving more persuasive presentations, or dealing with a boss who makes you want to scream. But who has the time? The HBR Guides can help. In the HBR Guide to Persuasive Presentations
The OEE Primer
Understanding Overall Equipment Effectiveness, Reliability, and Maintainability
2010 || Paperback || D.H. Stamatis || Taylor & Francis
Breaking down the OEE methodology from a historical perspective, this book explores the overall effectiveness of machines and unveils novel design improvement methods, including hazard analysis, rate of change of failure analysis, failure rate finite element analysis, and theory of inventive problem solving. Explains what OEE is and how it can be used to address capacity issues and achieve overall effectiveness of machines Examines the issues of OEE and breaks down the methodology from a hist...
Creating a Lean Culture / Druk 3
Tools to Sustain Lean Conversions, Third Edition
2025 || Paperback || David (Principal Mann || Taylor & Francis Group Limited
Winner of a Shingo Research and Professional Publication Award
The new edition of this Shingo Prize-winning bestseller provides critical insights and approaches to make any Lean transformation an ongoing success. It shows you how to implement a sustainable, successful transformation by developing a culture that has your stakeholders throughout the organizational chart involved and invested in the outcome. It teaches you how to successfully navigate the politics in cross-functional process imp...
Strategic Social Marketing
For Behaviour and Social Change
2021 || Paperback || Jeff French e.a. || SAGE
Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve social problems.
A Very Short, Fairly Interesting, Reasonably Cheap Book About... International Marketing
2021 || Paperback || A J Earley || SAGE
Looking beyond the usual colonial narrative of the subject, Amanda Earley encourages the reader to think reflectively and critically about overlooked aspects of International Marketing such as power relations, history, ethics, culture and politics.
Cross-Cultural Management
A Contemporary Approach
2023 || Paperback || Jasmin Mahadevan || SAGE
An essential textbook on Contemporary Cross-Cultural Management covering theory, practice and skills.
What Do We Know and What Should We Do About the Future of Work?
2019 || Paperback || Melanie Simms || SAGE
What Do We Know and What Should We Do About The Future of Work? is part of a new book series offering short, up-to-date overviews of key issues often misrepresented or simplified in the mainstream media.
Sustainable Marketing
A Holistic Approach
2021 || Paperback || Mark Peterson || SAGE
This unique book explores the sustainability practices that benefit companies, stakeholders and society, by drawing upon the latest research and industry examples. Dissecting the interplay between marketing and society, Peterson encourages us to critically assess the demand for businesses to engage with sustainability guidelines and environmental concerns while remaining profitable.
