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The Customer Journey Explained
2023 || Paperback || Marleen Verkerk || Marleen Verkerk
Due to the growth of online purchases, the customer journey is becoming increasingly important for the sale of products and services and customer satisfaction. The customer journey you offer your customers sets you apart from the competition. If you want to turn your initial customers into repeat visitors, you have to offer every customer an optimal customer journey.
Designing and improving your customer journey requires you to view it as your core product, which you actively manage, measure ...
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Hbr's 10 must reads on change management
2025 || Paperback || Harvard Business Review e.a. || Harvard Business Rev
Change is constant so become great at it.
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Hbr's 10 must reads on managing yourself
2025 || Paperback || Harvard Business Review e.a. || Harvard Business Rev
If you read nothing else on managing yourself, read this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you understand your strengths, clarify your personal goals and direction, and build a career you're proud of.
Financial Shenanigans / 4th Edition
How to Detect Accounting Gimmicks and Fraud in Financial Reports
2018 || Hardcover || Howard Schilit e.a. || McGraw-Hill
The bestselling classic from the "Sherlock Holmes of Accounting"-updated to reflect the key case studies and most important lessons from the past quarter century.
This fourth edition of the classic guide shines a light on the most shocking frauds and financial reporting offenders of the last twenty-five years, and gives investors the tools they need to detect:
.Corporate cultures that incentivize dishonest practices.The latest tricks companies use to exaggerate revenue and earnin...
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The Story of the Human Body
Evolution, Health and Disease
2024 || Paperback || Daniel Lieberman || Van Ditmar Boeken B.V.
Shows how we need to change our world to fit our hunter-gatherer bodies. This book of popular science explores how the way we use our bodies is all wrong. It asks how our bodies got to be the way they are, and considers how that evolutionary history - both ancient and recent - can help us evaluate how we use our bodies.
Understanding Strategic Management / 5th edition
2025 || Paperback || Anthony E. Henry || Oxford University Press
A complete yet concise introduction to strategic management, packed with real-life examples and an emphasis on the essential tools of analysis.
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Financial Accounting Theory / 8th edition
2019 || Hardcover || William Scott e.a. || Pearson
This new edition continues to include considerable coverage of accounting standards oriented to 2018 IASB standards as well as major U.S. accounting standards. While the text discussion concentrates on relating standards to the theoretical framework of the book, the coverage provides students with exposure to the contents of the standards themselves. Despite its theoretical orientation, Financial Accounting Theory, 8/e does not ignore the institutional structure of financial accounting and s...
Elements of Chemical Reaction Engineering / 6th Edition
2020 || Paperback || H. Fogler || Pearson
The Definitive Guide to Chemical Reaction Engineering Problem-Solving -- With Updated Content and More Active Learning For decades, H. Scott Fogler's Elements of Chemical Reaction Engineering has been the world's dominant chemical reaction engineering text. This Sixth Edition and integrated Web site deliver a more compelling active learning experience than ever before.
Using sliders and interactive examples in Wolfram, Python, POLYMATH, and MATLAB, students can explore reactions and reactors ...
Corporate Governance Matters / 3rd edition
A Closer Look at Organizational Choices and Their Consequences
2023 || Paperback || David Larcker || Pearson
The Definitive Guide to High-Performance Corporate Governance Fully updated for the latest research, trends, and regulations, Corporate Governance Matters, Third Edition, offers comprehensive and objective information for everyone seeking to improve corporate governance--from directors to institutional investors to policymakers and researchers. To help you design highly effective governance, David Larcker and Brian Tayan thoroughly examine current options, reviewing what is and isn't known ab...
The Globalization Paradox
Why Global Markets, States, and Democracy Can't Coexist
2012 || Paperback || Dani Rodrik || Oxford University Press
For a century, economists have driven forward the cause of globalization in financial institutions, labour markets, and trade. Yet there have been consistent warning signs that a global economy and free trade might not always be advantageous. Where are the pressure points? What could be done about them? Dani Rodrik examines the back-story from its seventeenth-century origins through the milestones of the gold standard, the Bretton Woods Agreement, and the Washington Consensus, to the present ...