Bedrijfskunde algemeen (254)

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Master your finances!

Your financial journey starts here!

2023 || Paperback || Lian Verkerk || Brave New Books

In "Master Your Finances," a transformative journey awaits to empower you on the path to financial freedom. This innovative finance journal offers a powerful set of tools to take control of your financial life and achieve your long-term goals.

With precision and clarity, track your income to ensure every dollar is wisely utilized. The income tracker provides valuable insights into your cash flow, aiding informed decisions on spending and savings.

The savings planner becomes your roadmap, sett...

48,95
Levertijd: 6 werkdagen
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Digital Marketing / 4th edition

A Practical Approach

2022 || Paperback || Alan Charlesworth || Taylor & Francis

Digital Marketing: A Practical Approach provides a step-by-step and comprehensive guide to implementing the key aspects of digital marketing. Building on the previous editions, this fully updated 4th edition takes an approach that prepares students for an active role in digital marketing.

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Momentum

Reboot Your Career. Unlock Your Potential

2025 || Paperback || Lee Chambers || Kogan Page

Modern working culture has become defined by burnout and fatigue. But there is an alternative: build your Momentum and rediscover the joy of leading a rewarding and satisfying career.

19,99
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HBR Guide to AI Basics for Managers

2025 || Paperback || Harvard Business Review || Harvard Business Review Press

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Collaborate to Innovate

How Start-Ups and Established Organisations Create Breakthrough Succes Together

2025 || Paperback || Adèle Yaroulina || Lannoo Campus

Disruptive innovation and digital transformation are reshaping today’s business landscape. But with the right partners, these challenges become powerful opportunities. Collaborate to Innovate is a hands-on guide for established organizations seeking to innovate faster through start-up collaboration. Packed with proven frameworks, real-world case studies, actionable tools, and ready-to-use methods, this playbook demystifies the complexities of startup partnerships and provides a clear ro...

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AI Will Replace You

A Framework for Leaders in Times of Agentic AI

2025 || Paperback || Maarten Verschuere e.a. || Lannoo Campus

AI Will Replace You shows how organizations can let go of their fear of AI and instead embrace this technology as a lever for growth. Using the practical and accessible AI Navigator framework, you'll discover how to effectively embed AI into your strategy, get your employees on board, and prepare your organization to become an AI leader. Why? Simple yet powerful AI Navigator model that provides clear direction Emphasizes the human side of AI transformation Rich in sharp insights and lighthea...

29,99
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Make Products that Matter

How to use research, test and experiment in product development

2023 || Paperback || Chloe Sharp || BIS Publishers

You want to make products that matter. Products that strike a chord with your target audience. To do that, you will need to connect with customers and users to get their feedback. Sounds easy enough, but figuring out the right research methods for product development can be complex. That’s where this book comes in.

“Make Products That Matter” helps you navigate the entire product lifecycle, considering everything from organisational growth, popular frameworks like lean startup, product...

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Design Research Mastery

How To Lead Research That Builds Buy-in and Great Products

2025 || Paperback || Sara Fortier || BIS Publishers BV

Most businesses don’t take qualitative research seriously. They see it as soft, vague—too uncertain to drive business strategy.

That’s why so many researchers see their insights ignored and struggle to gain buy-in.

Design Research Mastery changes the game. Sara Fortier teaches you how to transform research into a strategic catalyst—winning over skeptics and inspiring innovative products and services. Through a step-by-step approach, readers will master the planning, execution, and co...

34,99
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Digital at Heart

How to lead the human centric digital transformation

2022 || Paperback || Karlien Vanderheyden e.a. || Lannoo

De broodnodige digitale transformatie die organisaties en bedrijven moeten maken, zorgt voor spanning en onzekerheid bij velen. Meer dan de nieuwste technologieën vinden en toepassen, is het immers zaak om interne processen te stroomlijnen en de organisatie aan te passen aan nieuwe manieren van werken. Het succes hangt grotendeels af van de bereidheid van alle werknemers om mee te stappen in dit proces en dus in welke mate organisaties erin slagen om de mindset en de cultuur binnen het bedri...

34,99
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The Growth Paradox

Why growing slows down and hurts companies and what to do about it

2024 || Paperback || Matty Paquay || Lannoo

The Growth Paradox describes the phenomenon of growing pains. When a business grows rapidly, it tends to slow itself down. How can this be prevented? Is there anything that can be done about it? Absolutely, and this book helps you with that! In eleven chapters, it explains in clear language what the most common growing pains are and how to address them. Assumptions are debunked, myths are busted, problems are explained, and solutions are provided. Every company has the potential to become a g...