Technologies may change, but the need for clear and accurate communication never goes out of style. That is why for more than one hundred years The Chicago Manual of Style has remained the definitive guide for anyone who works with words. In the seven years since the previous edition debuted, we have seen an extraordinary evolution in the way we create and share knowledge.

This seventeenth edition of The Chicago Manual of Style has been prepared with an eye toward how we find, create, and cit...

Groups are important because they measure symmetry. This text, designed for undergraduate mathematics students, provides a gentle introduction to the highlights of elementary group theory. Written in an informal style, the material is divided into short sections each of which deals with an important result or a new idea.

Throughout the book, the emphasis is placed on concrete examples, many of them geometrical in nature, so that finite rotation groups and the seventeen wallpaper groups are tr...

Get an up-close look at canine anatomy with the only complete guide to the dissection of the dog. Utilizing detailed descriptions and more than 300 high-quality color anatomic drawings, Guide to the Dissection of the Dog, 8th Edition walks you through how to perform precise canine dissections while developing your understanding of basic mammalian structure and specific canine features. Each chapter offers self-contained guidance on the dissection of a specific body part, allowing you to perfo...

Covering the entire spectrum of this fast-changing field, Diagnostic Imaging: Head and Neck, fourth edition, is an invaluable resource for neuroradiologists, general radiologists, and trainees-anyone who requires an easily accessible, highly visual reference on today's head and neck imaging. Dr. Philip R. Chapman and his team of highly regarded experts provide up-to-date information on recent advances in disease identification, imaging techniques, and tumor staging to help you make informed ...

Machine learning is often used to build predictive models by extracting patterns from large datasets. These models are used in predictive data analytics applications including price prediction, risk assessment, predicting customer behavior, and document classification. This introductory textbook offers a detailed and focused treatment of the most important machine learning approaches used in predictive data analytics, covering both theoretical concepts and practical applications. Technical an...

From the leading authors in the field, Michael Moran, Howard Shapiro, Bruce Munson, and David DeWitt, comes an integrated introductory presentation of thermodynamics, fluid mechanics, and heat transfer. The unifying theme is the application of these priciples in thermal systems engineering. Responding to pressures to reduce credit hours in the curriculum and to ABET-inspired objectives for more integrated treatment of engineering topics, this text surveys the field of thermal sciences with an...

The world is a better place than it used to be. People are healthier, wealthier, and live longer. Yet the escapes from destitution by so many has left gaping inequalities between people and nations.

In The Great Escape, Angus Deaton--one of the foremost experts on economic development and on poverty--tells the remarkable story of how, beginning 250 years ago, some parts of the world experienced sustained progress, opening up gaps and setting the stage for today's disproportionately unequal wo...

As a leading reference on pediatric cardiology and congenital heart disease, Anderson's Pediatric Cardiology provides exhaustive coverage of potential pediatric cardiovascular anomalies, potential sequelae related to these anomalies, comorbidities and neurodevelopmental problems, and current methods for management and treatment. The fully revised 4th Edition addresses significant and ongoing changes in practice, including recent developments in fetal, neonatal, and adult congenital heart cond...

The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago. To connect with a new generation of customers, companies must embrace and deploy a new marketing mix, powered by a more effective discipline: experiences.

Experiential marketing, the use of live, f...

Incorporating Chinese, European, and International standards and units of measurement, this book presents a classic subject in an up-to-date manner with a strong emphasis on failure analysis and prevention-based machine element design. It presents concepts, principles, data, analyses, procedures, and decision-making techniques necessary to design safe, efficient, and workable machine elements. Design-centric and focused, the book will help students develop the ability to conceptualize designs...