For courses in biotechnology. Introduction to Biotechnology brings the latest information students need to understand the science and business of biotechnology. The popular text emphasizes the future of biotechnology and the biotechnology student’s role in that future with balanced coverage of basic cell and molecular biology, fundamental techniques, historical accounts, new advances, and hands-on applications.

The 4th Edition features content updates in every chapter that reflect the most ...

The core of psychology in a rich print/media resource at an extraordinary price!

Psychology: A Concise Introduction offers a rich survey of the field’s fundamental research and concepts at an unbeatable price! The text also includes a robust media and supplements package for instructors and students, including Achieve. No other text/media resource for the course offers such an attractive combination of authority and affordability.

Richard Griggs and Sherri Jackson have revised and updated t...

Introducing Pragmatics in Use is a lively and accessible introduction to pragmatics, which both covers theory and applies it to real spoken and written data. This is an ideal textbook for advanced undergraduate or postgraduate students of pragmatics, discourse analysis and corpus linguistics or TESOL programmes.

Reflecting recent changes in the way cognition and the brain are studied, this thoroughly updated fourth edition of this bestselling textbook provides a comprehensive and student-friendly guide to cognitive neuroscience. Jamie Ward provides an easy-to-follow introduction to neural structure and function, as well as all the key methods and procedures of cognitive neuroscience, with a view to helping students understand how they can be used to shed light on the neural basis of cognition. The bo...

This second edition takes the reader further into the heart of using drama for healing. Dr. Emunah offers an expanded understanding of her Integrative Five Phase model, a foundational approach that embraces the wide spectrum of possibilities within the playing field of drama therapy.

Grounded by compassionate clinical examples, including ones that reach over time into deep-seated issues, the book offers tools for action-oriented treatment, embodied therapeutic interventions, and creatively en...

Any serious student attempting to better understand the nature, methods, and justification of science will value Alex Rosenberg and Lee McIntyre's updated and substantially revised fourth edition of Philosophy of Science: A Contemporary Introduction. Weaving lucid explanations with clear analyses, the volume is a much- used, thematically oriented introduction to the field. The fourth edition has been thoroughly rewritten based on instructor and student feedback, to improve readability and acc...

The book provides a contemporary foundation in designing social impact games. It is structured in 3 parts: understanding, application, and implementation. The book serves as a guide to designing social impact games, particularly focused on the needs of, media professionals, indie game designers and college students.

It serves as a guide for people looking to create social impact play, informed by heuristics in game design. Key FeaturesProvides contemporary guide on the use of games to create ...

How are todays hearts and minds programs linked to a late-19th century definition of human factors as peoples moral and mental deficits? What do Heinrichs unsafe acts from the 1930s have in common with the Swiss cheese model of the early 1990s? Why was the reinvention of human factors in the 1940s such an important event in the development of safety thinking? What makes many of our current systems so complex and impervious to Tayloristic safety interventions? Foundations of Safety Science cov...

For MBA, engineering master, or senior-level undergraduate courses in supply chain management. A strategic framework for understanding supply chain managementSupply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pr...